• Directed research, insights, and foresight projects for clients across North America, Europe, and LATAM, including Nike, Mars, Disney, and General Mills.• Built AI-powered intelligence systems, enhancing research efficiency and precision in understanding cultural and market trends.• Developed trend-spotting frameworks and workshops, elevating client organizations’ strategic planning and innovation capabilities.• Spearheaded cross-functional projects to decode consumer behavior and market dynamics, driving growth opportunities globally.

Latent Space Disco is an AI focused record label, creative studio and research lab.

• Established and scaled the Partner Insights function, delivering $50MM+ in incremental revenue through advanced analytics and strategic storytelling.• Authored and presented thought leadership, including a weekly trends newsletter and a podcast series, amplifying Reddit’s industry presence. • Enhanced client strategies by collaborating with Data Science teams to design custom dashboards, enabling real-time insights delivery.

• Led global research initiatives, combining ethnography, cultural sense-making, and advanced analytics to uncover key human truths. • Delivered high-impact insights that shaped market entry strategies, product launches, and marketing campaigns for clients including Unilever and Samsung. • Pioneered innovative research methodologies, enhancing brand positioning and fostering deeper consumer connections across international markets.

• Built and directed a global intelligence team, providing actionable insights to clients like Pepsi, AT&T, and Visa. • Organized workshops and strategic planning sessions, translating complex cultural trends into business growth opportunities. • Developed the firm’s reputation as a leader in cultural foresight and intelligence by delivering cutting-edge insights and hosting dynamic C-suite events.

• Conducted comprehensive trends and innovation research for clients including Reckitt Benckiser, Target, and Apple, driving forward-looking strategies.•Authored over 3,000 articles on trends and innovation, significantly enhancing PSFK's thought leadership and industry standing.•Played a key role in growing PSFK's consulting and event business through strategic partnerships and outreach, delivering insights at major conferences.