Dan Harshbarger Email & Phone Number

Princeton, New Jersey, Us

Building the people, processes, technology and facilities needed to support rapid sales growth.

Princeton, New Jersey, Us

Wellness Marketing is a $50 million, 150-employee company that manufactures and sells counter-current swimming pools and other aquatic fitness equipment to retail customers, commercial accounts, and dealers all over the world. As VP & CFO, I led accounting, IT, R&D and customer service functions. During my tenure I also managed marketing, sales, manufacturing, legal and HR. Soon after joining the company, I led the effort to pitch the business to private equity firms. We generated 3 letters of intent, but rejected them because of the uncertain economy. Not long afterwards, I developed a plan to restructure and reduce operating expenses 35% in response to the 2008 recession. In 2014, I led the due diligence process to sell the company to Masco, a Fortune 500 company, and co-led the negotiations. Additional accomplishments include:✔ Implementing a corporate reorganization which established sales tax collection✔ Identifying a product mix opportunity that increased profitability by $1M annually✔ Leading the integration of the accounting and information technology functions into the new corporate organization. ✔ Implementing the new strategy deployment process ✔ Steering the development team to create a new pool controller with smart device App, including electronics design, microcontroller programming, app design, and testing✔ Guiding IT including custom ERP development and maintenance✔ Managing Marketing to optimize lead generation via website content, SEO, online advertising and print mailings

I managed a 4-person construction company that focused on residential and commercial renovations. I also oversaw the purchase, renovation and sale of several condos in the Chicago-area. I sold my ownership to the remaining partners in 2006.

I managed the design, engineering, sales, marketing and finance for a start-up manufacturing / marketing company. We sold the company in 2005 to a local garage storage business.

Us

For two years I worked as an independent consultant on a variety of projects in the Chicago area. As an independent contractor for the College of American Pathologists, I developed a model for tracking and evaluating the performance of medical test labs. The model performed statistical analysis on lab evaluation results and highlighted labs that required attention or should be evaluated for potentially loss of certification.I worked as an independent contractor for MAN Roland, a printing press company, managing a project to develop a sales and marketing tool for 40-inch printing presses. The tool, based on end-user interviews, compared the operating economics of MAN Roland and competitor presses. The model showed users how different press makes and models would handle specific jobs. The success of the model was best demonstrated when it was picked up and distributed by the National Association of Printing Leadership (NAPL).At Inkindex, I provided advice on the finance, operations, technology and marketing for an 8-employee start-up that focused on matching corporations with non-profits for in-kind donations. The result of my work was a four-fold increase in quarterly revenue, and a 60% reduction in indirect expenses which took the business from significant net losses to profitability.

New York, New York, Us

Marakon Associates is a strategic consulting company focused on Value Based Management that aligns organization’s strategies to maximize long-term shareholder value. My career began as an analyst, creating complicated Excel models, analyzing large data sets, collecting and then synthesizing competitive research. Promoted to management my focus changed to managing analysts and working directly with clients, collecting information and delivering presentations.My work with clients focused on strategy development, and included: ✔ Working with management to identify financial levers✔ Conducting research to understand competitors profitability✔ Analyzing sources and drivers of profitability✔ Developing strategic options to maximize long-term profitabilitySignificant accomplishments include: ✔ Managing a team assessing financial performance and strategic options for a large US insurance company which identified $500M value improvement✔ Leading the development of market analysis for a $24 billion acquisition bid ✔ Managing the redefinition of strategic management processes to enable realization of $3B value✔ Developing and piloting a value-based management education program for a client’s senior executives

., Oo

PricewaterhouseCoopers (PWC) is the second largest professional services firm in the world. The firm was formed in 1998 by a merger between Coopers & Lybrand and Price Waterhouse. Price Waterhouse provides associates with the opportunity to work with a variety of firms, both B2B and B2C. One of my projects was responsibility for a process redesign project for a Chicago-based food distributor. My work documenting their existing process, brainstorming alternatives, designing and recommending changes resulted in an annual $2M cost saving for the company.Other highlights of my career at Price Waterhouse include:✔ Reengineering the business processes of a bicycle accessory manufacturer✔ Designing, constructing, and implementing a sales management system for a convenience store chain✔ Supervising the design and construction of a warehouse management system for a pharmaceutical company

Master Of Business Administration (Mba), Finance

Bachelor Of Science (Bs), Operational Research