Danica Parrat Email & Phone Number

Neuchâtel, Switzerland

- Develop and deliver best-in class Sell-In support tools by cross-functionally co-ordinating and aligning on Sales targets as well as on Brand strategy and guiding principles of the Triumph brand- Partner and collaborate with the Key Brand Marketing, Brand Merchandising and Commercial Staff functions to ensure delivering, engaging and inspiring shopping experiences in WHS channels for our consumers- Ensure that the sell in and sell out project deliverables are on time, within budget and at the required level of quality, evaluate the outcomes of the project as established during the planning phase- Build and utilize exceptional understanding of core business to help deliver and support clear financial KPI’s- Planning and organization of seasonal decks and sell in and product photo shoots- Development of efficient and smart toolkits for POS

Biel, Berne, Switzerland

Calvin Klein Watches & Jewelry Co. Ltd• In charge of main product shootings and all e-commerce visuals• Supervision, briefing and coordination on all Packaging related projects with external suppliers and agencies• In charge of seasonal POS material, packaging elements, countercards and other trade elements throughout the year• Design and implementation of various internal catalogues, guidelines, manuals, product books, and other print and digital projects• Design and adaptation of POS visuals• Support in design, briefs and follow up of yearly GWP program • Coordination of updates and maintenance of internal digital tools • Monitoring and support to all subsidiaries regarding brand consistency and product imagery• Participation in Trade activities for consumer activation• Management of Trade budget

Master'S Degree, Communication Strategy And Art Direction

Master'S Degree, Communication And Multimedia

Bachelor'S Degree, Communication And Media Studies

Education record