Daniel Alicea Email & Phone Number

Egg Harbor City, New Jersey

Avalon Nj

Greater Philadelphia Area

Director Food / Beverage / Nightlife: Directed successful $38M Hospitality operation, including food & beverage, Banquet Sales and audio/visual. Oversee more than 350 team members with 25 salaried staff and 8 direct reports Improved Food Offerings by introducing Celebrity Chef Guy Fieri’s Kitchen & Bar, Starbucks, Mien Noodle Bar, the Market & the Cove Steakhouse & Raw Bar. Designed and operated The Block: 1000 capacity entertainment venue Executed all contracts for artists that included Iggy Azalea, the Goo Goo Dolls, Third Eye Blind and more Handle all relationships with marketing partners including iHeart Media Created systems and controls to improve quality, productivity and communications, resulting in reduced guest complaints, better and faster product and enhanced entertainment experience. Increased OI percentages by two full points. Guest service scores increased over 30% YOY (1st and 2nd in Shift of A scores) Best in the company Employee opinion survey scores increased every year resulting in designation of top department in the company 3 years in a row Successfully project managed rebranding new restaurants Reduced annual payroll through attrition and developed successful cross training program, resulting in $1.5M annual savings without compromising service standards. Adept at training staff to know products and clients while getting most from people and resources, which has reduced team member turnover. Generated over 500K in Sponsorship for property enhancements• Budget development• P & L accountability• Critical problem solving• Program development• Performance managementrestructures• Menu development• Supplier negotiations• Relationship management• Yield management• Restaurant design

Atlantic City, Nj

Hotel Operations Manager: Managed the Front Office, Front Services, Valet / Parking Operations. Experience in LMS, CMS and managing the daily operation (Labor Trends, Total Service Initiatives / Scores, Hotel Yield)• Successfully maintained a 12% + shift in A Scores from 2010 – 2012 within the valet department• Reduced employee turnover below 10%Beverage Casino Service Manager: Managed a supervisory team of 5, 120 cocktail servers, 72 bartenders and 40 bar back.• Trained and developed management staff to assist in the growth of the department• Increased CSA scores which reach record scores in 2007• Maintained a revenue generating department although property declined gross gaming revenuesBeverage Shift Manager: Oversaw the daily operation of the beverage department including but not limited to: Board of Health regulations, payroll, scheduling, etc.