Education and the Club Industry run in our DNA. We provide personalized courses for clubs and golf courses who need to improve specific areas and services. We run 8/9 hour long workshops for groups and individuals to enlarge their skills and knowledge. Our 6-month long courses on Operations, on Management, or on Greenskeeping prepare professionals to excell at their current jobs, and also to prepare for future ones. Our goal: to help grow the people who grow the club industry.

Launching the project of bringing Revenue Management into the process of managing golf facilities. Greenfee Revenue brings together the experience of Beds Revenue consulting for dozens of hotels, and my experience in running golf clubs and golf facilities for 23 years. The world and today's Society are in a huge phase of change, and Revenue Management is the change golf needs to find and maintain its customers.

In charge of developing and managing the annual budget, supervising the capital investments as well as supervising the use and maintenance of the 18-hole golf course designed by Seve Ballesteros, practice facilities (driving range + 5-hole pitch and Putt course), golf academy (3 instructors), 2 tennis and 2 paddle-tennis courts, golf shop, and 19,000 sq feet clubhouse.33% annual revenue increase since 2013Responsible for negotiations with large tour-operators, who bring 30% of our… Show more In charge of developing and managing the annual budget, supervising the capital investments as well as supervising the use and maintenance of the 18-hole golf course designed by Seve Ballesteros, practice facilities (driving range + 5-hole pitch and Putt course), golf academy (3 instructors), 2 tennis and 2 paddle-tennis courts, golf shop, and 19,000 sq feet clubhouse.33% annual revenue increase since 2013Responsible for negotiations with large tour-operators, who bring 30% of our players and 45% of our golf related revenue. Development of a new members/clients scheme resulted in an immediate income increase of 20% in this area in 2013. Overlook the maintenance of the golf course facilities, which resulted in a customer approval rate of 8.5/10 in 2015, compared to a 6.3/10 in 2012, Promoting the course’s ranking in the Top 100 Golf Courses list from “unranked” in 1995-2014 to #61 in 2015 (#30 in the Southern Spain region). Work closely with the hotel with regards to the service and functions provided at the club’s Food & Beverage facilities, run by the Oliva Nova hotel Show less

Founder and Chief Executive Officer of ClubManagerSpain, an education-oriented foundation for active club managers, affiliated to the Club Managers Association of Europe. Its goals are to spread the interest and help in the professional education, information, and networking for Club Managers through education sessions, conferences, website and fortnightly newsletters. ClubManagerSpain organized the first four editions (2009 and 2010 in Benidorm, 2011 and 2012 in Madrid) of the European… Show more Founder and Chief Executive Officer of ClubManagerSpain, an education-oriented foundation for active club managers, affiliated to the Club Managers Association of Europe. Its goals are to spread the interest and help in the professional education, information, and networking for Club Managers through education sessions, conferences, website and fortnightly newsletters. ClubManagerSpain organized the first four editions (2009 and 2010 in Benidorm, 2011 and 2012 in Madrid) of the European Conferences for Club Managers: 3-day events including education sessions, vendor presentations, and networking opportunities for club managers around Europe. Show less

August 2016 - Golf Managers Annual Meeeting by the Argentina Golf Association - Buenos Aires, Argentina.2013 to 2016 - Customer Service in Golf Tourism - Agencia Valenciana de Turismo. Gandía, Spain.2015 and 2016 - Golf Management and Pro-shop Management courses. National Golf Professionals School - Royal Spanish Golf Federation. Madrid, Spain.2009 y 2010-Master on Golf Marketing - ESIC Marketing and Business School. Madrid, Spain.2008 - Master on Golf Management… Show more August 2016 - Golf Managers Annual Meeeting by the Argentina Golf Association - Buenos Aires, Argentina.2013 to 2016 - Customer Service in Golf Tourism - Agencia Valenciana de Turismo. Gandía, Spain.2015 and 2016 - Golf Management and Pro-shop Management courses. National Golf Professionals School - Royal Spanish Golf Federation. Madrid, Spain.2009 y 2010-Master on Golf Marketing - ESIC Marketing and Business School. Madrid, Spain.2008 - Master on Golf Management for CESINE Busimess School. Santander, Spain. Show less

Full direct responsibilities over social activities and sports competitions. Supervision of the service provided by the companies who ran the outsourced golf, tennis, and swimming academies. Supervision of the service provided by the company who ran the outsourced Food & Beverage operations and the outsourced Beauty Parlor. Supervision of the use and maintenance of all sports facilities (including golf, tennis, swimming-pools, work-out room, squash and spa) by six thousand members, as well as… Show more Full direct responsibilities over social activities and sports competitions. Supervision of the service provided by the companies who ran the outsourced golf, tennis, and swimming academies. Supervision of the service provided by the company who ran the outsourced Food & Beverage operations and the outsourced Beauty Parlor. Supervision of the use and maintenance of all sports facilities (including golf, tennis, swimming-pools, work-out room, squash and spa) by six thousand members, as well as the pro-shop. Supervision of the publication of the club’s magazine, web page, and monthly newsletter.Strategic planning of a €116M renovation of the sports and clubhouse facilities. Including the development of two new golf courses, tennis and paddle-tennis courts, underground parking, and refurbishing of the 130,000 sq feet clubhouse. Show less

Responsible for planning and launching the activities of the company; recruitment and selection of the staff; marketing development, and customer service. Maintenance of the 9-hole Pitch and Putt course and fully automated driving range, home to the Nicklaus/Flick Golf Schools, with 14 full-time golf professionals and 1,400 students weekly. Planning for new Golf Park centers in Lisbon (Portugal) and Mallorca (Spain).

Planning, developing, and managing golf and tennis activities and competitions, the Golf academy, golf shop, customer service guidelines, and media relations. Golf Olivar de la Hinojosa was the first public golf course in the city of Madrid, with a staff of six golf professionals tu service 800 weekly golf students.

News and Golf writing for the AUDI Golf Tour (amateur), Diario AS, and Ediciones Golf Script writing and video production for RED ELECTRICA, TELDAT and DESPROSAGolf commentator for EUROSPORTEditor, golf writer and photographer at GOLF MagazineGolf writer and photographer for HANDICAP CERO and DOS BAJO PAR golf magazines