Daniel Wesley Email & Phone Number

Irvine, California, Us

Everywhere, Us

• Coordinated and managed all SEO-driven initiatives with cross-functional stakeholders and third-party vendors.• Led content strategy and merchandising team on new UX/UI post layout and graphics.• Successfully migrated website from WordPress to content management system Webflow• Earned 1,370 net new organic keyword rankings in less than 5 months.

Austin, Texas, Us

• Boosted repeat purchase rate from 22% to > 56% in less than 4 months.• Decreased media spend 44% to 25% (as a % of revenue) in less than 90 days.• Improved LTV:CAC ratio from 2:1 to 4:1• Achieved PC3 profitability in early Q1 2022 and sustained to date.

Direct-to-consumer fashion jewelry brand with over 2,534 top 10 Google rankings (and growing) in a $323B TAM.With no previous e-commerce or retail fashion experience, I was quickly able to: • Doubled Shopify net revenues from $900K to $2.1MM (57% Y/Y).• Converted 1,019 SKUs from drop shipping to 3PL owned inventory model.• Managed $150,000+ Monthly Facebook & Google media spend @ 2.6 ROAS.• Launched Amazon and Walmart sales channels, generating +five figures in net new revenues.• Grew 1st party MRR from 5% to 27% (monthly) and AOV from $92 to $141• Increased Google non-branded organic search visits 195% Y/Y.

Tampa, Us

Founded in 1993, Quote.com was one of the first financial portals providing financial market data.• Established key product development roadmap and successful migration from a stock market to auto insurance-themed website.• Led UA, earned, owned, and paid marketing strategies and business development initiatives • Worked cross-functionally with design and engineering teams on the execution of all product-led initiatives resulting in organic revenues ~ $7000/mo within five months of launch.• Sold Quote.com for seven figures in a confidential exit, March 2020.

Tampa, Fl, Us

A subsidiary of Speedwell Holdings (formerly Selling Source), one of the largest privately held digital marketing companies in the world with over $250MM in annual revenues.•Full P&L Leadership of $7MM - $11MM annual budget for over six years.•Recruited & directly managed a cross-functional team of product, marketing, creative and technology professionals composed of 22 in-house FTEs, 7 remote IC's and 3 enterprise agencies.•Owned a $250,000 / month content marketing budget at peak.•Scaled Google ads spend to $1.49MM / month @ 2.7 ROAS.•Increased top-line revenues from $4MM average to over $16MM annually.

Founded in 2003, CreditLoan.com was one of the earliest personal finance sites brought to market.Starting with a $5,000 investment, I grew the company to lifetime revenues of $55M in nine years, culminating in an eight-figure exit in 2011.• Earned 18,931 Top 10 Google rankings, sustaining a #1 ranking for keyword “loans,” 5+ years.• Peaked at 577K+ organic visits/month, $4MM in revenues, and $3MM in EBITDA in 2010 with 1 FTE.• Eight-figure confidential exit in 2011, at 4X EBITDA.

Nashville, Tn, Us

Chief of Nuclear Medicine, overseeing three full-time nuclear medicine technologists, handling all daily operations of the department, and acting as the JACO inspection contact to insure compliance with all regulatory matters. -Responsible for the day-to-day oversight of the Radiation Protection Program (RPP) within a medical facility. -Exercised authority to enforce radiation policies and procedures regarding radiation safety and regulatory compliance of the use of ionizing radiations. -Responsible for the implementation, oversight, and management of the RPP, in accordance with applicable State or Federal regulations. -Implemented the written RPP.-Identified radiation safety problems, Initiate, recommend, or provide corrective actions, terminate unsafe operations, and verify implementation of corrective actions.

Tampa, Fl, Us

Nuclear Medicine Technologist operating daily medical procedures within the Medical Imaging Department.-Prepared radioactive drugs and administered those drugs into patients undergoing the scans, to identify areas of abnormalities for diagnosis and treatment. -Explained imaging procedures to the patient prior to procedures, and ensured patience was comfortable and well cared for during the procedures.-Followed safety procedures to protect against unnecessary radiation exposure.-Performed routine maintenance and examinations of department imagining machines and equipment to insure proper operations.-Prepared radioactive drugs and administer them to the patient.-Monitored the patient to check for unusual reactions to the drugs.-Operating equipment in a manner consistent with physician preferences, to create images of areas in the body, such as images of organs.-Records management for all procedures and maintaining data records for routine and unannounced state and federal regulatory inspections.