Daniel Bersan Email & Phone Number

• Management and business development of modular (plastic) belts including commercial and strategic planning for the area.• Conducting market research focusing on segmented actions and correct application of products according to customer needs.• Monitoring of financial results and financial results of sales KPIs such as Sales Funnel, directing actions to improve market competitiveness and increase sales.• Managing 2 application engineers' activities with a focus on new business… Show more • Management and business development of modular (plastic) belts including commercial and strategic planning for the area.• Conducting market research focusing on segmented actions and correct application of products according to customer needs.• Monitoring of financial results and financial results of sales KPIs such as Sales Funnel, directing actions to improve market competitiveness and increase sales.• Managing 2 application engineers' activities with a focus on new business development and customer support.• Responsible for implementing the '22-'26 Commercial Strategic Plan (Where to Play – How to Win) focusing on specific segments in addition to managing the Go-To-Market.• Coordination of the FISPAL and Mercoagro Exhibition in 2023, from planning to participation in the event. Show less

- Responsible for regional sales management, development of new business including commercial and strategic planning for the area and market intelligence, being in charge of strategic negotiations with B2B clients.- Conducting market and competition analysis, monitoring financial results and analyzing sales KPIs such as Sales Funnel, directing actions to improve market competitiveness and expand sales monitoring of results for strategic decision-making.- Forecast x Budget management for… Show more - Responsible for regional sales management, development of new business including commercial and strategic planning for the area and market intelligence, being in charge of strategic negotiations with B2B clients.- Conducting market and competition analysis, monitoring financial results and analyzing sales KPIs such as Sales Funnel, directing actions to improve market competitiveness and expand sales monitoring of results for strategic decision-making.- Forecast x Budget management for the area.- Development and management of a portfolio with 155 customers such as: Lonza, Gênica and Tradecorp seeking the best service to generate effective sales results - Hunter Profile. Show less

Valinhos

• Management of a direct team of 2 people, monitoring performance to increase sales results.• Execution of the B2B sales cycle and new business development in countries: Ecuador, Colombia, Argentina and Chile - Hunter Profile.• Development of Sell-in and Sell-out management as responsible for B2B negotiations, market analysis, competition and sales - Farmer Profile.• Expertise in the sales process, monitoring of financial results and analysis of performance indicators through Sales… Show more • Management of a direct team of 2 people, monitoring performance to increase sales results.• Execution of the B2B sales cycle and new business development in countries: Ecuador, Colombia, Argentina and Chile - Hunter Profile.• Development of Sell-in and Sell-out management as responsible for B2B negotiations, market analysis, competition and sales - Farmer Profile.• Expertise in the sales process, monitoring of financial results and analysis of performance indicators through Sales Funnel, Forecast x Budget.• Prospecting and managing the portfolio with 25 local customers and global and LATAM accounts such as: Electrolux, Whirlpool, Esmaltec, Atlas, Itatiaia Kitchens, building loyalty and maximizing results.• Responsible for the commercial plan and development of strategies such as Key Account, production management and projects with the Financial, Maintenance, Logistics and PCP areas.Main Projects and Results:o Inventory Reduction in USD 1MI through Planning and Commercial Strategies, PCP and PCM in 2020.o Sales growth of 5% in Revenue through commercial action with the opening of new businesses in 2019. Show less

Brazil

- Responsible for introducing the company in Brazil, from opening to operation.- Technical development and assembly details, development of distributors for sales and technical support of products.

Santa Barbara D'​ Oeste

- Responsible for creating the export area, structuring marketing and sales management; with market analysis, price policy, freight, logistics, contract and distributors;- Implementation of the Denso store in the e-commerce system, Mercado Livre;- Responsible for event management with the first AUTOMEC FAIR, for stand and product presentation;- Responsible for the LATAM Aftermarket Sales area and development of new businesses for the region where it operates. Service to OEM’s and… Show more - Responsible for creating the export area, structuring marketing and sales management; with market analysis, price policy, freight, logistics, contract and distributors;- Implementation of the Denso store in the e-commerce system, Mercado Livre;- Responsible for event management with the first AUTOMEC FAIR, for stand and product presentation;- Responsible for the LATAM Aftermarket Sales area and development of new businesses for the region where it operates. Service to OEM’s and distributors. Customer portfolio management and preparation of the monthly price policy;- Responsible for ensuring the achievement of sales targets, in line with the company's objectives;- Management of all purchase order entry and billing per customer;- Innovation in strategic sales management, following market perspectives and changes with a focus on identifying improvements, quality and profitability.Main results:- Responsible for the development of new businesses and increased revenue in the area (Export) by 44%, after a pent-up demand in this area. Show less

Barueri

- Responsible for Product Development; performing market analysis, segmentation, value propositions, business case, marketing plan, VOC and risk analysis.- Responsible for preparing business plans for the company's Aftermarket products, studies of market trends and strategic positioning of product lines;- Strong relationship and interface with the sales area;- Interface and analysis with headquarters in the USA and Europe to identify business opportunities;- Responsible for… Show more - Responsible for Product Development; performing market analysis, segmentation, value propositions, business case, marketing plan, VOC and risk analysis.- Responsible for preparing business plans for the company's Aftermarket products, studies of market trends and strategic positioning of product lines;- Strong relationship and interface with the sales area;- Interface and analysis with headquarters in the USA and Europe to identify business opportunities;- Responsible for developing methodologies for introducing the product into the production line, as well as product marketing, product management;- Strategies for product launches, fairs, catalogs and presentation materials with technical information;- Commercial strategies to encourage sales team and dealers to increase sales;- Implementation project and development of the company's corporate website to strengthen the employer brand.Main Result:- Implementation of Telematics Solutions (Tracking) in refrigeration systems for monitoring the transported product. Product launch through business case and success story. Show less

Barueri

Responsible for the analysis of the defects of the equipment and parts during the warranty period, making approvals, disapprovals and payments.

Paulinia

- Responsible for project management of a new plant with technical details, contracting suppliers, - maintenance and execution plan;- People management and maintenance of 10 factories, with analysis, investments and execution- Responsible for the Mechanical Engineering Area, developing projects for the construction of mixing equipment (conveyor belts and elevators in addition to mixers and baggers).;- Participation in industrial projects of the units in Rosário do Catete-SE and… Show more - Responsible for project management of a new plant with technical details, contracting suppliers, - maintenance and execution plan;- People management and maintenance of 10 factories, with analysis, investments and execution- Responsible for the Mechanical Engineering Area, developing projects for the construction of mixing equipment (conveyor belts and elevators in addition to mixers and baggers).;- Participation in industrial projects of the units in Rosário do Catete-SE and Paranaguá-PR (Resource management, costs and project delivery);- Expressive results in the identification of non-conformities, productivity, quality and profitability. Show less

Campinas Area, Brazil

Trainee at Extra Amoreiras store.Responsible for managing sales, inventory, product exposure, customer service, pricing and FIFO.Management of a team of 18 employees.

Graduated Course, Strategic Marketing Management, 80%

Leadership and Organizational Culture Strategic marketing Demand Forecasting and S&OP Consumer Behavior in Contemporary Marketing Customer.

B2B Business Strategy, Business

Master Of Business Administration (Mba), Project Management

Bachelor, Control And Automation Engineering

Technical, Mechanics

Formação Técnica em Mecânica Geral