I manage and deliver business transformation and process innovation projects in London and international offices, working with colleagues from legal delivery practices to professional business services. Encompassing all elements of change and business transformation, I support teams across the firm through vision development, leadership coaching, innovation/tech and constant stakeholder engagement and application of people change management techniques

What I do• CRM strategy and optimisation – Assessing business needs and developing business cases; system sourcing; leading change; stakeholder management and investment optimisation. Driving continuous improvement/ROI • Marketing function optimisation – Needs analysis; re-organisation, governance and performance strategies, team development• Delivering change programmes across organisations• Business development coaching – one to one, workshops and programmes• Client account planning, market sector development, pitches – for teams and organisations Projects include:• Business Consultant (6 month initial contract) – Fieldfisher LLP – October 2016 to October 2017 – leading BD strategy for global finance practice; working with senior partners to drive BD progamme to develop relationships with key clients and targets; seeking, attending and driving over 30 client meetings with banks and asset management firms; coaching partners on business relationships and finessing business strategy. Building c-suite level business relationships and driving a consultative approach to winning work. • Working with Duncan & Toplis (accountants) – strategic review of CRM strategy and development of firmwide implementation and change/engagement strategy.

Work on strategic marketing and business development projects, change management, CRM, client development and strategic positioning, client feedback programmes• Leading the implementation of a global client relationship management (CRM) solution – business case development, change management and communications, leadership and key stakeholder engagement, optimising business processes and global project management co-ordinating work with partners, COOs and project team• Launched and led office wide account management programme during New York 6 month secondment to – 9 client teams launched, revenues increased by 10%, improved cross selling, partner and team coaching on strategic relationship management. Signifcant close working with all practices.• Strategic review and development of global client review and feedback programme – reviewed over 25 global clients and reported to firm executive committee. Laid groundwork for client experience approach and ‘mind-set’• Launched market and business development strategies for hedge fund and sovereign wealth fund sectors, resulting in global co-ordination of activities across global practices and strategic BD planning for 15 target funds • Managing ‘Linklaters Global Law Firms Conference, 2015’ – developed agenda focusing on legal sector strategies and law firm management/evolution

Started as Business Development ManagerAfter 2 years, became Head of MarketingWorked on all aspects of business development, communications, merger integrations, sector programme development

Business Consulting, Strategic Marketing, Change Management, Mentoring