Daniel Franco

Daniel Franco Email and Phone Number

Senior Global Portfolio Manager - Gum and Mints @ Mars
United States
Daniel Franco's Location
United States, United States
Daniel Franco's Contact Details
About Daniel Franco

I’m a seasoned marketing professional with over 15 years of experience in North America and Global Brand Management, leading innovation and performance marketing for iconic CPG brands across various categories. With a comprehensive knowledge of core aspects of marketing that enable share growth, increased revenue, and improved operating margins, I have consistently demonstrated problem-solving skills, innovative capability, timely decision-making, and long-term strategic vision. I have also led and developed teams of high-performing marketers, collaborating with cross-functional and external partners to deliver impactful results.I am passionate about creating brand love, driving business growth, and enhancing organizational capability. I am bi-lingual in English and Portuguese, and fluent in Spanish, which allows me to communicate effectively with diverse audiences and leverage cultural insights. Outside of the office I enjoy spending time with my family, traveling, trying new restaurants and all things soccer!

Daniel Franco's Current Company Details
Mars

Mars

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Senior Global Portfolio Manager - Gum and Mints
United States
Website:
mars.com
Employees:
63525
Daniel Franco Work Experience Details
  • Mars
    Senior Global Portfolio Manager - Gum And Mints
    Mars
    United States
  • Mars
    Senior Global Portfolio Manager - Gum & Mints
    Mars Feb 2024 - Present
    Mclean, Virginia, Us
    Responsible for Global Strategy & Innovation
  • Unilever
    Na Associate Director - Scratch Cooking Innovation
    Unilever Jun 2023 - Nov 2023
    Blackfriars, London, Gb
    Led NA innovation for the Knorr and Lipton brands
  • Unilever
    Us Associate Director - Scratch Cooking Performance Marketing
    Unilever Nov 2020 - Jun 2023
    Blackfriars, London, Gb
    Led US Performance Marketing for the Knorr and Lipton brands
  • Bic
    Global Senior Brand Manager - Stationery
    Bic Dec 2019 - Nov 2020
    Based In Paris. Part Of Every Heart & Home., Fr
    Led strategy and innovation for the global Stationery category
  • Bic
    Us Senior Brand Manager - Stationery
    Bic Nov 2017 - Dec 2019
    Based In Paris. Part Of Every Heart & Home., Fr
    Managed the US Stationery business
  • Johnson & Johnson
    Global Marketing Manager - Listerine
    Johnson & Johnson Mar 2015 - Oct 2017
    New Brunswick, Nj, Us
    Led strategy and innovation for the global Listerine oral care category
  • Procter & Gamble
    Us Associate Brand Manager - Gucci, Escada & Stella Mccartney Beauty
    Procter & Gamble Jun 2013 - Feb 2015
    Cincinnati, Ohio, Us
    Managed the US Gucci, Escada & Stella McCartney beauty business
  • Procter & Gamble
    Us Associate Brand Manager - Lacoste & Hugo Boss Beauty
    Procter & Gamble Jun 2011 - May 2013
    Cincinnati, Ohio, Us
    Managed the US Lacoste & Hugo Boss beauty business
  • Procter & Gamble
    Global Associate Brand Manager - Duracell
    Procter & Gamble Feb 2009 - Jun 2011
    Cincinnati, Ohio, Us
    Led strategy and innovation for the global Duracell battery and charger category
  • Procter & Gamble
    Purchasing Manager - Duracell
    Procter & Gamble May 2006 - Feb 2009
    Cincinnati, Ohio, Us
    Managed strategic procurement for the global Duracell business
  • Bosch
    Purchasing Associate
    Bosch Feb 2005 - Jul 2005
    Farmington Hills, Mi, Us
    Internship - Madrid, Spain
  • Grand Circle Corporation
    Marketing Associate
    Grand Circle Corporation Jan 2004 - Jun 2004
    Boston, Ma, Us
    Internship - Boston, MA
  • Pitney Bowes
    Customer Service Representative
    Pitney Bowes Jan 2003 - Jun 2003
    Stamford, Ct, Us
    Internship - Boston, MA

Daniel Franco Skills

Brand Management Marketing Competitive Analysis Brand Development Marketing Strategy Product Development Management Strategy P&l Management Marketing Research Consumer Products Customer Insight Digital Marketing Marketing Communications Advertising Cross Functional Team Leadership Market Research Strategic Planning Marketing Operations Business Development Marketing Management Business Strategy Product Innovation Market Planning Leadership Sales Brand Developement Forecasting Shopper Marketing Brand Equity Social Media Marketing Retail Market Analysis Trade Marketing Global Marketing Product Marketing Segmentation Pricing Business Planning Brand Architecture Claims Management Retail Packaging Consumer Insight E Commerce Social Media Procurement Channel Strategy Collaborative Leadership

Daniel Franco Education Details

  • Northeastern University
    Northeastern University
    International Business With A Concentration In Marketing; Minor In Spanish
  • Rumson Fair Haven Regional High School
    Rumson Fair Haven Regional High School
  • Universidad Pontificia Comillas
    Universidad Pontificia Comillas
    International Business & Marketing

Frequently Asked Questions about Daniel Franco

What company does Daniel Franco work for?

Daniel Franco works for Mars

What is Daniel Franco's role at the current company?

Daniel Franco's current role is Senior Global Portfolio Manager - Gum and Mints.

What is Daniel Franco's email address?

Daniel Franco's email address is da****@****rld.com

What schools did Daniel Franco attend?

Daniel Franco attended Northeastern University, Rumson Fair Haven Regional High School, Universidad Pontificia Comillas.

What are some of Daniel Franco's interests?

Daniel Franco has interest in Helping The Community, Fashion, Traveling, Soccer, Experiencing New Restaurants.

What skills is Daniel Franco known for?

Daniel Franco has skills like Brand Management, Marketing, Competitive Analysis, Brand Development, Marketing Strategy, Product Development, Management, Strategy, P&l Management, Marketing Research, Consumer Products, Customer Insight.

Who are Daniel Franco's colleagues?

Daniel Franco's colleagues are Adrien Fabbro, Christine Merhom, Tatiana Rodrigues, Juan Carlos Nava, Jiansheng Wang, André Souza, Tim Rogerson.

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