Daniel Chiang

Daniel Chiang Email and Phone Number

品牌行銷經理 @ Taiwan
Taiwan
Daniel Chiang's Location
Taipei–Keelung Metropolitan area, Taiwan, Province of China
Daniel Chiang's Contact Details

Daniel Chiang work email

Daniel Chiang personal email

n/a
About Daniel Chiang

My expertise lies in utilizing integrated marketing tools, including public relations, marketing, advertising, digital strategies, events, and social media, to understand market dynamics and achieve company objectives.Key Skills:I specialize in digital marketing, SEO, and content marketing, as well as independently managing e-commerce platforms, websites, and apps.I utilizing digital advertising, Line, EDM, and social media marketing tools to communicate with target audiences. Additionally, I am proficient in Google Analytics, Google Search Console, Data Studio, and other digital analytics tools, generating analytical reports to optimize website rankings and conversion rates, resulting in a 50% revenue increase for companies.Successful Experiences:Led marketing teams to achieve significant milestones: during tax filing season, generated a monthly organic traffic of 3.5 million; during government stimulus voucher distributions, achieved a historic peak of 210,000 daily visits; and during relief loan periods, boosted client performance metrics for a whole year within a week, with a peak of 2,000 simultaneous website visitors.Managerial Experience:I have 5 years of leadership experience overseeing digital marketing teams, including internet campaigns, advertising, CRM, and content marketing specialists, collectively achieving corporate objectives.Other Experience: Brand ManagementAssisted partners in brand positioning and execution, creating over 38,000 followers on tracked fan pages and more than 150,000 members in Facebook groups, with invitations from over 10 brands for collaborative partnerships in the past year.Current Role:Currently dedicated to government contract communication strategy planning at Sanlih Television, using TV advertisements, digital media, and events, while aiming to specialize further in the digital domain.Industry Experience:4 years in consumer finance (credit cards, loans, housing).3 years in the medical sector, holding a medical marketing certification.3 years at a foreign PR firm, supporting major international brands like Delta Air Lines, VietJet Air, Maserati, and Acer in corporate communications and crisis management planning.2 years in the real estate.

Daniel Chiang's Current Company Details
不公開

不公開

品牌行銷經理
Taiwan
Daniel Chiang Work Experience Details
  • 不公開
    品牌行銷經理
    不公開
    Taiwan
  • 小資男女的紅酒筆記本
    內容總監
    小資男女的紅酒筆記本 Mar 2019 - Present
    https://littlewine.com.tw/
  • Warner Music Group
    Ecommerce Manager
    Warner Music Group Jun 2021 - Jan 2023
    台灣 Taipei City 台北
    > E-commerce store manager
Product Strategy and Development> Analyzed trends and results to determine annual unit and gross-profit plans.> Assessed marketing potential of new and existing online and offline store, considered statistics and expenditures.> Merchandise and sales strategy development> Product and category maintenance(Produce photos, product description, related product connection, inventory management)> Product shipment and online customer service> Imported goods, ordering, purchase and acceptance> Optimize product page SEO ranking> Dealers management(online and offline dealers)> Online cash flow maintenance
Electronic invoice system management> Credit card payment system Management> Mobile payment management> COD and In-store pickup channels management> Customer service, shipping, returns, and refund.> Online and social media chatbots management.> Data analysis, including: page traffic, conversion rate, checkout rate> LTV review and CRM campaign execution (Newsletter and Text )> Increase the exposure of product pages through social platforms and articles, the website monthly traffic increased 100%.> Increase AOV 30% through product combinations, exclusive products, and free shipping> Annual turnover growth of 90%
  • Money101.Com.Tw At Compareasiagroup
    Senior Marketing Manager
    Money101.Com.Tw At Compareasiagroup Nov 2018 - Jun 2021
    Taipei City, Taiwan
    Proactive initiate business plan with integrated online marketing strategy to drive revenue growthLead content team with traffic growth strategy which combines SEO, paid media, social media, and affiliate programsResult in 100% consecutive YoY growth for three years, contributed 54% conversions from organic trafficLead user journey optimization program with product team from e-marketing strategy to UI/UX suggestionResult in 50% increase of user acquisition and 30% conversion increase from users who has tagsCampaign execution and evaluation with innovative online marketing tactics, including chatbotCRM program management, LINE, responsive EDM, and cross-platform tag for user identification.Optimize product page conversion rate from 3% to 10%Co-work with KOL, affiliates to increase product clicks, contributed 3~5% clicks.
  • 愛德曼國際公關公司
    Manager
    愛德曼國際公關公司 Nov 2015 - Aug 2018
    Assist domestic and foreign clients in corporate communication and crisis management, spokesperson training and crisis communication training, also, helps companies to construct crisis communication manuals and internal communication processes.Lead 2~3 colleagues to complete the following client and projects:Retainer clients:Acer INC: 2016~2018 Long-term media monitoring, press releases development, media training more than 20 executives, crisis communication training more than 35 people, and assisting the client in completing the crisis management manual and playbook.Modena (Ferrari): 2015~2018 Social monitoring and brand relationship maintenance, annual crisis communication training. Assist client 24/7 in monitoring brand crisis and give advice and strengthen customer relationships. Delta Airlines: 2015-2016Route issues and crisis communication. VietJet Airways: 2015-2016 Long-term service customers, including media monitoring, point-of-consultation communication, feature interview arrangements, advertising placement, media tour planning, and execution. Crisis management and crisis communication training: KONE Elevator: 2017Assists in crisis management, analyses media trends, and formulates communication strategies and message development.Takeda Pharmaceuticals: 2016-2018 Spokesman Training, Crisis Communication Training, and crisis Handbook development.AirProducts: 2017 Assisted 12 Taiwanese C level supervisors in crisis communication training to help the client feel confident that they can respond to all stakeholders when a crisis occurs.
  • 友華生技
    公共事務處資深專員
    友華生技 Jun 2012 - Nov 2015
    台北
  • 21世紀不動產台灣區總部
    行銷企劃
    21世紀不動產台灣區總部 Jun 2008 - Jun 2010
    桃園
    行銷企劃與公關

Daniel Chiang Education Details

Frequently Asked Questions about Daniel Chiang

What company does Daniel Chiang work for?

Daniel Chiang works for 不公開

What is Daniel Chiang's role at the current company?

Daniel Chiang's current role is 品牌行銷經理.

What is Daniel Chiang's email address?

Daniel Chiang's email address is da****@****wmg.com

What schools did Daniel Chiang attend?

Daniel Chiang attended De Montfort University.

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