- Grow new customers with maximizing manufacturing capacity to achieve 30% of revenue by 2020- Product diversification to outdoor wear such as hi-tech functional jackets with seam sealed and down fill- Transform Vietnam office with independent functions on sales, development and costing- Explore vertical integration opportunity

Regina Miracle Int'l Vietnam is the newly production factory set up in Hai Phong, Vietnam by Regina Miracle Int'l Ltd. Found in 1998, Regina Miracle is a leading global intimate wear company that innovates, designs and manufacturers a wide range of intimate wear and functional sports products for global leading brands through an IDM (Innovative Design Manufacturer) business model. The key customers are Victoria's Secret, Hanes Brands, PVH, Wacoal, Marks & Spencer, Adidas, Puma, Under Armour, JC Penney and American Eagle.Being the GM, I am responsible for the set up of the factory, recruit/train the staffs and workers, achieve production excellence and compliance, hit the corporate business target in term of production output, sales volume and margin, fulfill all the technical, quality and delivery expectations from all prestige customers

- Responsible for building a world class global apparel sourcing and production team. Currently managing 28 staffs in HK and 8 in Overseas (China, Philippines, Vietnam, Cambodia, Indonesia and Thailand)- Explore efficiency and effectiveness in the supply chain to enhauce overall vendor performance- Build vendor management best practices and operational excellence- Support development excellence for all Design Centers and recommend appropriate vendor allocation- Collect, organize and analyse data to report potential risks, setbacks and recommend mitigation plans- New Vendors/Factories set up and maintain active vendors matrix- Maintain Quality/Compliance (Social, C-TPAT and RSL) expectations according to NB standards- Manage updates and publication of NB's Global Vendor Manual- Establish metrics and finished goods supplier scorecard. Manager supplier scorecard reviews and publication- Publish root cause views to increase visbiliity of delivery performance alerts and actions taken to drive on-time delivery- Plan fabric and trim commitment and manage surcharge and liability- Develop, maintain and distribute produciton operation subtask calendars and go-to-market vendor view calendar

- Responsible for business development for new clients, such as JC Penney, Tween Brands, Coldwater Creek and Next, etc.- Explored new product categories such as Knit, Woven Soft Apparel other than tranitional items such as Denim and Casual Jacket- Involved in setting up stronger product development team- Built up global fabric sourcing matrix other than China

- Built new business opportunities from customers like JC Penney, Coldwater Creek, Wal-Mart Canada, NY & Co. and Torrid- Developed new sourcing base in Northern China and offshore countries like Vietnam, Cambodia and Indonesia- Supported Design and Development team to expand their fabric sourcing base in Korea, Taiwan and Central China- Started up sourcing capabilities in casual wear like Denim/Twill and Heavy washed items

- Built and developed Coldwater Creek's first oversea sourcing organization in HK to support direct sourcing initiative.- Proactively built and managed the supply chain in Asia regions- Support product development excellence and improve "Speed to Market" calendar- Set up Operations Manual to cover Testing, QA and Logistics- Supported all Compliance initiatives

July 2003 to May 2004 -- Started taking up Express brand aiming at increse Mast business share. Had acheived business penetration increase from 21% to 35% with less than 1 year by reorganized territories, improved sourcing strategies and service level.- Managed 60 staffs regionally in HK, Shanghai, Korea, Taiwan and Vietnam.- Led the new concept of Wear-to Work- Fostered and maintained strong communications and business relations with all vendors and suppliers- Supported Express to build denim as 1 of the key categories- Acheived very short production cycle to cope with fast track initiative- Reached record high sales revenue of USD250M in year 2004June 2004 to July 2005 -- New Sourcing organization "ESP" (Express Sourcing and Production) had been set up to replace the previous sourcing structure with Mast and other agents.- Supported the smooth transition from Mast to ESP

- Responsible for business growth of various brands like Lane Bryant, Limited Too, Abercrombie and Fitch and Hollister, to acheive the budgeted sales target and margin goal. In 2003, contributed USD200M sales revenue and 11% margin.- Supervised 50 staffs regionally in HK, Shanghai, Korea, Taiwan and Vietnam.- Set up technical team in raw material and wet processing to improve service quality- Succeeded in building up Mast as the key supplier of A & F in denim by providing excellent R & D in fabric sourcing and wet processing.- Recognized by Lane Bryant and Limited Too as the best vendor and gained highest penetration of over 40% market share

- Corresponded with LB and Ltd Too to source products globally in order to achieve optimum price and on-time delivery and with brand right quality.- Launched the collaboration between regional offices to arise alignment on sourcing strategy- Recognized by Ltd Too as the Best Vendor for Denim and Casual Pants by providing excellent development capability and execution in these products. Succeeded in providing competitive Denim fabric sources to hit margin goal.- Instrumental and developed sourcing in the Western Hemisphere for Mast to ensure speed to market/quick turn capabilities, started production in Guatemala to enjoy duty free saving and greatly increase margin and win over competitions.

- Headed the team to provide sourcing solution for Target Stores, majority in Denim products.- Aligned with sample room and washing facilities to provide best executed development.- Aggressive negotiation on price and delivery to earn the orders from customer- Monitored the qualty execution through the QA/QC team

- Overseen 3 regional offices, namely Singapore, India and Bangladesh, in the areas of Merchandising, Administration, HR and Finance/Budget- Pioneered the production sourcing in all offshore countries like Sri-Lanka, Indonesia, India, Bangladesh, Philippines, Malaysia, Nepal and Maldives- Involved in the production planning of joint venture manufacturers - Provided best sourcing solution, in term of price, leadtime and quality execution to company's retail organization.- Major items handled including Denim, Pants, Shirts, Skirts and Jackets. Migrated difficult denim wash to offshore production by providing strong technical support

- Responsible for development and sourcing function on Denim and Casual Bottom- Provided best sourcing solution, in terms of price, leadtime and quality execution to company's retail organization.- Worked closely w/Fabric and Trim departments to cater for customers' requirement- Monitored produciton schedule and enforced quality execution through QC department

- Assisted Merchandising Manager on woven tops and bottom- Follow up on sample development status with factories- Issue po's to factories- Monitored all the approval like Fit, Color and Quality from Buyers