Daniel Colonna Email & Phone Number

Aix En Provence

Wordwide responsibility of ST's strategy and business development for Microcontrollers (excluding Automotive)The success story : Since 2007 , year of launch of the 32bit STM32 product line I incumbated in ST many years before , the success of my strategy has been proven with a jump of ST in General Purpose Microcontroller IC market share from less than 2% in 2007 at more than 7% end 2012 , and more than 10,000 customers having adopted STM32. STM32 has reached the brand recognition level in this market.The heart of my activity is portfolio creation , positionning , business development and segmented strategies deployment worldwide.

After having introduced in ST in 2002 the first concept of a 32 bit ARM-core powered standard microcontroller , I took the responsibility to create a global 32bit standard Microcontroller strategy , roadmap and business growth.The main achievement of this period was the creation of the STM32 family , the world first comprehensive CortexM3 based microcontrollers , aiming at serving the convergence of 16bit & 32bit MCU markets.

Engineer, Electronics

Engineer'S Degree, Electrical And Electronics Engineering

firmware and hardware on microcontrollers ; embedded electronics systems