Daniel Cook
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Daniel Cook Email & Phone Number

Head of Ticketing at WRU - Welsh Rugby Union
Location: Merthyr Tydfil, Wales, United Kingdom 9 work roles 7 schools
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Role
Head of Ticketing
Location
Merthyr Tydfil, Wales, United Kingdom
Company size

Who is Daniel Cook? Overview

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Quick answer

Daniel Cook is listed as Head of Ticketing at WRU - Welsh Rugby Union, a company with 547 employees, based in Merthyr Tydfil, Wales, United Kingdom. AeroLeads shows a matched LinkedIn profile for Daniel Cook.

Daniel Cook previously worked as Digital Ticketing & Customer Operations Manager at Wru - Welsh Rugby Union and Digital Ticketing & Customer Service Manager at Wru - Welsh Rugby Union. Daniel Cook holds Bachelor Of Applied Science - Basc, Business, Management, Marketing, And Related Support Services from The Open University.

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Email format at WRU - Welsh Rugby Union

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WRU - Welsh Rugby Union

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Profile bio

About Daniel Cook

As an accomplished Manager in the Sports & Live Events Industry, I have consistently worked hard to deliver exceptional results throughout my career. As the leader of WRU & Principality Stadium's Digital Ticketing, Customer Service, and Stadium Tours operations, I am dedicated to delivering outstanding customer experience.I also sit on the Advisory Board at Different Breed, a pioneering ticketing platform that is reimagining accessible ticketing. My skillset includes expertise in Process & People Management, Stadium Event Ticketing, Operational & Strategic Planning, CRM Management, and Continuous Improvement.With over 15 years of leadership experience, I am committed to fostering a people-first culture that values fairness, integrity, and growth. I look to surround myself with individuals who share these principles and are driven to succeed. As a result, I have been able to build and lead high-performing teams that consistently achieve outstanding results.

Current workplace

Daniel Cook's current company

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WRU - Welsh Rugby Union
Wru - Welsh Rugby Union
Head of Ticketing
Cardiff, GB
Website
Employees
547
AeroLeads page
9 roles

Daniel Cook work experience

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Digital Ticketing & Customer Operations Manager

Current

Cardiff, Wales, United Kingdom

Leading the WRU | Principality Stadium digital ticketing, customer service & stadium attraction operations. My role is to oversee digital ticketing platforms and customer service strategies on behalf of WRU/Principality Stadium.My key responsibilities include:- Creating and executing digital ticketing strategies to provide a seamless and fully digital.

Nov 2023 - Present

Digital Ticketing & Customer Service Manager

Leading the WRU | Principality Stadium Digital Ticketing, Customer Service & Stadium Tours operations. My role is to oversee digital ticketing platforms and customer service strategies on behalf of WRU/Principality Stadium.

Jan 2023 - Nov 2023

Csm

Wru

Leading the WRU | Principality Stadium Customer Service & Stadium Tours teams. Responsible for supporter experience for all events at Principality Stadium. Providing an efficient service through omni-channel offerings and website content management.

Dec 2019 - Dec 2022

Advisory Board Member

Current

Advisory Board Member specialising in live event ticketing and customer experience.

Jul 2023 - Present

Strategy & Performance Manager

Cardiff, United Kingdom

Responsible for the performance and strategy across a wide range of debt collections processes for SSE Energy. Analysing data with the goal to improve and streamline processes, ensuring sustainable growth, efficiency and profitability.

Sep 2018 - Dec 2019

Customer Service Team Manager

Jun 2014 - Sep 2018

Customer Service Supervisor

Jun 2012 - Jun 2014

Customer Service Representative

Apr 2008 - Jun 2012
7 education records

Daniel Cook education

Bachelor Of Applied Science - Basc, Business, Management, Marketing, And Related Support Services

Mba Essentials

Completed MBA essentials course with the University of Glasgow, covering key business skills including strategy, finance, leadership.

User Experience Design

Successfully completed a comprehensive User Experience Design course at Georgia Tech, gaining expertise in creating intuitive and.

The Strategy Of Content Marketing

Completed an in-depth online course on The Strategy of Content Marketing from the University of California, Davis.

Corporate Strategy

Successfully completed a comprehensive course on Corporate Strategy with the University of London.

Ai, Business & Future Of Work

Advanced online course on AI, Business & the Future of Work from Lund University.

Connected Leadership

Completed an advanced online Connected Leadership course with Yale University.

FAQ

Frequently asked questions about Daniel Cook

Quick answers generated from the profile data available on this page.

What company does Daniel Cook work for?

Daniel Cook works for WRU - Welsh Rugby Union.

What is Daniel Cook's role at WRU - Welsh Rugby Union?

Daniel Cook is listed as Head of Ticketing at WRU - Welsh Rugby Union.

Where is Daniel Cook based?

Daniel Cook is based in Merthyr Tydfil, Wales, United Kingdom while working with WRU - Welsh Rugby Union.

What companies has Daniel Cook worked for?

Daniel Cook has worked for Wru - Welsh Rugby Union, Wru, Different Breed ®, and Sse Plc.

How can I contact Daniel Cook?

You can use AeroLeads to view verified contact signals for Daniel Cook at WRU - Welsh Rugby Union, including work email, phone, and LinkedIn data when available.

What schools did Daniel Cook attend?

Daniel Cook holds Bachelor Of Applied Science - Basc, Business, Management, Marketing, And Related Support Services from The Open University.

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