Daniel Dawe work email
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Daniel Dawe personal email
Experienced Adtech Consultant working in the marketing and advertising industry on the agency side. Skilled in media technology, ad tech, Google Marketing Platform (GMP), DoubleClick, ad serving, tag management, and the integration of numerous third party ad tech vendors. Strong technical problem solver with a Bachelor of Science (BSc) focused in Information and Communication Technology and Computer Science.
Merkle
View- Website:
- merkleinc.com
- Employees:
- 4075
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Director - Ad Tech ConsultancyMerkle Jul 2024 - PresentLondon Area, United Kingdom -
Associate Director - Ad Tech ConsultancyMerkle Jan 2022 - Aug 2024London, England, United KingdomHelping clients to develop and maximise use of ad tech. -
Technology ManagerMediacom Apr 2019 - Dec 2021London, United KingdomKey responsibilitiesManage and develop a team of technology engineers- Including 4 direct reports and support for a further 6 wider team members at differing levels.- Managing resource across projects and acting as the escalation point for the team.Management of technical projects- Proactively manage and facilitate digital marketing implementations, including ad server account setup, DCO, account migrations, site tagging, and various ad tech integrations including GMP.- Support the onboarding of new clients and their ad tech stacks.- Present complex technical concepts in simple terms to clients and internal teamsKey member of the ‘Google Practice’- Provide consultancy and implementational support in maximising the Google Marketing Platform ad tech stack for our clients.Build, develop and maintain proprietary tools- Built productivity/automation tools using the Google APIs (JavaScript).- Internally market, distribute, maintain and improve tools using an iterative, agile approach.Identify ways of increasing commercial value to the team- Scoping, pricing and proposing projects to clients to increase team revenue.- Maintain a proactive approach to new technology developments and providing informed current advice. -
Senior Technology EngineerMediacom Jul 2017 - Apr 2019London, United KingdomSince mid 2017 my client responsibilities extended as I began to oversee a team of Technology Specialists and their clients.Recent Work/Projects· Written Java applications to automate tasks using the Google DCM Trafficking API.· Provided analysis to one of our key clients on the current effects of Safari's ITP update(Intelligent Tracking Prevention), on affiliate conversions.· Written a custom JavaScript solution which processes conversion point product data, to produce a product-level tracking solution for our client and their affiliate partner. -
Technical AnalystMediacom Jul 2016 - Jun 2017London, United KingdomInvolved in work on-boarding new clients, training new-starters and providing technical consultancy to a number of teams across the business and to clients externally.Recent Work/Projects· Acting as the lead technical contact for MediaCom on one of the largest affiliate migration projects for one of MediaCom's major clients.· Heavily involved with the on-boarding of a new key client for MediaCom.· Liaising with internal teams to provide bespoke ad serving solutions for specific client needs.· Implementing custom solutions in Tag Management Systems for a number of clients.· Integrating tech from various tech vendors, such as Attribution, Analytics and Ad Verification providers.Additional:*Mediacom Pillar Award for Citizenship* For the development and running of MediaMate – a communication and knowledge-sharing scheme designed to upskill and help participants better understand processes outside of their respective teams at MediaCom. Aiming to better inter-team collaboration, and increase understanding of key team operations that contribute to business success. -
Technical ExecutiveMediacom Aug 2015 - Jun 2016London, United KingdomWorking at one of the world's leading media agencies, part of a specialist ad-ops team handling the day-to-day set-up and implementation of Digital Ad Campaigns for many of the world's largest brands.Key Responsibilities:- Advanced Trafficking- Consulting Client Site Tagging- Campaign Management (DCM)- Ad Serving (DoubleClick, Sizmek)- Internal and external client liaison- Tag Management Systems (Google Tag Manager/ Qubit/ Signal)- Creative testing and implementation (HTML5, JavaScript)- Campaign/tag/tracking troubleshootingAdditional:Investment Freshness Team - team member, co-leading the development of a programme to improve integration, inter-team knowledge and teamwork (MediaMate) and helping with planning and organisation of department events.Training - present internal training sessions to improve inter-team knowledge and collaboration.TagFactory - organise and run weekly team catch-up meetings.*Star of the Month* June 2016 - Received 3 separate nominations including from the Head of Affiliates and Head of Data and Technology, for my work for clients and contributions to pitching for new business. -
Telesales CanvasserSehbac Ltd Nov 2011 - Mar 2013Romford, United KingdomWorked in both small competitive groups and individually, meeting strict, high-pressure weekly sales and call targets. Required high levels of product and industry knowledge.Generated £250,000+ in sales leads, during both my full-time and part-time spells there.
Daniel Dawe Skills
Daniel Dawe Education Details
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Robert Clack
Frequently Asked Questions about Daniel Dawe
What company does Daniel Dawe work for?
Daniel Dawe works for Merkle
What is Daniel Dawe's role at the current company?
Daniel Dawe's current role is Director at Merkle.
What is Daniel Dawe's email address?
Daniel Dawe's email address is da****@****com.com
What schools did Daniel Dawe attend?
Daniel Dawe attended University Of Essex, Robert Clack.
What skills is Daniel Dawe known for?
Daniel Dawe has skills like Advertising, Doubleclick, Online Advertising, Tag Management, Dcm, Ad Serving, Trafficking, Digital Media, Communication, Programmatic Media Buying, Campaign Management, Sql.
Who are Daniel Dawe's colleagues?
Daniel Dawe's colleagues are Julia Xu, Herbie Walters, Arun Prakash, Abdelmoumen Hagil, Niels Van Alphen, Lindsey Daley, Christopher Murray.
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1uwe.ac.uk
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Daniel Dawe
United Kingdom
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