Sales & Conference Service Manager
Dallas/Fort Worth Area
• Coordinate sales and marketing efforts for hotel, managing corporate groups, meetings, and social gatherings while pursuing and closing negotiated preferred rate accounts for small and large businesses that look for a unique hotel experience at an exceptional value.• Instrumental in the recent rebranding of The Lumen, including new logo, new brand, new name, and resulting collateral. Collaborated with and managed the PR agency for the re-grand opening event including the new brand launch, celebrity guests, publicity, and local media coverage.• Direct staff to ensure successful group events, including managing guest lists and special requests, providing exceptional attention to detail and personalized service and communicating to all staff members and department heads to ensure excellent client experience and encourage return business.• Develop and execute direct mail campaigns, including one to generate awareness of the new hotel/restaurant product, tracking success through daily revenue and segmentation reports.• Manage monthly ad campaign in campus newspaper, meeting agency deadlines and specifications.• Supervise tradeshows, fairs, and industry events to broaden awareness of the hotel and generate leads.• Monitor and track weekly promotional activities to manage progress and effectiveness. Manage hotel’s social media strategy on Facebook.• Contribute to weekly revenue meetings, analyzing sales and competitive data to strategically position the hotel for maximum revenue potential. • Develop and implement procedures based on company standards ensure efficient and timely customer communications.