Daniel Encinas García Email & Phone Number

Mexico City, Mexico

Ciudad De México, México

+ Hyper-Personalization of Communications: Lead initiatives that leverage customer data to personalize communications, enhancing campaign relevance and effectiveness.+ Campaign Automation Management: Oversee the design and implementation of marketing automations that maximize engagement and conversion rates.+ Campaign Trigger Development: Create personalized triggers based on customer behaviors to ensure timely activation of offers and messages.+ Team Leadership: Direct a team of 3, fostering collaboration and innovation in marketing strategies.+ KPI-Focused Strategies: Implement results-oriented campaigns that elevate KPIs, optimizing performance through continuous analysis.

Madrid, Comunidad De Madrid, España

Chedraui:+ Supported the operational CRM system at Chedraui, ensuring effective functionality and user satisfaction.+ Managed the implementation of new versions, overseeing configuration adjustments and ETL processes.+ Supervised the identification of customers through POS systems, optimizing data accuracy and accessibility.+ Collaborated daily with teams in India to resolve issues and enhance solution operations.+ Provided exceptional customer service, maintaining strong relationships with stakeholders.Consum & ForumSport:+ Conducted buyer persona analyses to tailor marketing strategies effectively.+ Mapped customer journeys, identifying pain points to enhance user experience.+ Facilitated workshops with clients to gather insights and co-develop strategies.+ Developed inbound marketing strategies, including targeted email campaigns and content creation.+ Analyzed customer data to derive actionable insights and improve marketing effectiveness.

Bengaluru, Karnataka, India

+ Supervised the implementation of analytical CRM solutions, ensuring alignment with project timelines and deliverables.+ Managed the integration of customized client requirements to enhance system functionality.+ Validated metrics and KPIs, optimizing tool utilization to guarantee effective results.+ Supervised the adaptation of data architecture, ensuring custom functions aligned with client requirements and facilitated effective collaboration with the development team in India.