Planned, implemented, and monitored ad campaigns across Meta, TikTok, Snapchat, Reddit, Google Search, and YouTube with a focus on testing implementation. Worked closely with analytics, client services, and strategy teams to execute public health campaigns and present strategies and results to clients. Took point on creation of new processes, documents, and targeting strategies. Managed relationships with ad platform reps & vendors.

Supporting ongoing management of organic and paid traffic acquisition campaigns on Google, Bing, Facebook, and Instagram. Assisting data analysis team with monitoring performance and reporting.

Managing and optimizing inbound marketing efforts. Responsible for data analytics, SEO, email marketing, lead generation, and content creation.Aligning with sales to qualify leads, conduct product demos, and build prospecting lists. Providing quality customer support and working with dev team to quickly handle issues.

Created and managed the online presence of a local bounce house rental company. Successfully implemented an online rental and invoicing system to transition from manual bookkeeping and scheduling. Responsibilities included web design, social media marketing, paid advertising, and monitoring analytics.

Apprenticed with 6 businesses in the real estate and SaaS industries over the course of a year to gain digital marketing expertise in a variety of online channels. Took on projects such as web content creation, email marketing, web design, paid advertising, and keyword research.