🌟 I bring innovation to cross-functional projects by developing a relational database, harnessing AI-powered footfall tracking, and crafting real-time data visualizations. 📈 Focus on optimizing media planning, boosting audience engagement, and producing eye-catching content for diverse media channels, I play a key role in driving the company's strategic goals and elevating business results. 🎯 Streamlined project management and cross-team communication with a custom relational database, empowering real-time updates for team members and leadership🤖 Harnessed AI-powered footfall tracking, dwell time analysis, and heat maps to keep a finger on the pulse of hourly/daily traffic for video content and events🗓️ Built a application for creating Run of Shows, scheduling special Promo Blocks, and automating processes with external API integrations and cutting-edge tools like Postgres databases📊 Crafted real-time, auto-updating data visualizations in Google Data Studio, making insights accessible for everyone across the division📺 Masterminded media planning and activations, strategically investing to boost business results, and leveraging advanced analytics to unlock new opportunities and elevate audience engagement📈 Developed 'Big Picture' frameworks and KPIs to assess creative strategy, campaigns, and investments across diverse media environments💼 Seamlessly integrated AI systems with APIs to capture foot traffic, visitor spending, and operational expenses, delivering interactive presentations for VPs, Directors, and leadership🎬 Managed content creation for top brands like Warner Brothers, HBO, HBO Max, TBS, Cartoon Network Series, NHL, NFL, NBA, and NCAA, producing stunning custom content for video surfaces and social media channels

I oversee everything from strategy development to final deliveries across various formats, including video content campaigns, commercials, corporate videos, live streaming, virtual events, and documentaries. Our expertise lies in maximizing marketing returns and driving awareness and engagement for clients' goals.Having partnered with global brands on over $5M+ in video campaign budgets, I have successfully implemented innovative strategies and concepts to craft compelling content that resonates with target audiences. By working closely with clients to develop and write scripts, as well as produce and direct productions when needed, I have ensured the delivery of high-quality, impactful content.I demonstrated a strong ability to create budgets, manage staff, and oversee multiple projects simultaneously, all while thriving under pressure in fast-paced environments. Some of the notable brands and agencies I have had the pleasure of working with include 180 Amsterdam, Game Seven, Nike Basketball, The Bridge Co., Razorfish, 72 and Sunny, Fervent, Samsung, Western Union, Yum Brands, Intel, Product School, Microsoft, Coca-Cola, Unilever, History Channel, and W Hotels.

I managed various aspects of marketing, including market research, product development, branding, e-commerce, advertising, promotions, and sponsorships to achieve outstanding results, I developed effective inbound marketing strategies and lead generation tactics that leverage social media.I established a robust marketing infrastructure, working collaboratively with directors and team leads to define long-term schedules, milestones, and phase/sprint objectives. Additionally, I created and generated fresh video content for social media accounts and led A/B testing initiatives for each channel.My experience also included developing interactive 3D printable content with media clients, monitoring the performance of downloadable content for the History Channel's Vikings TV show, and creating 3D printing filament from recycled plastics. Through partnerships with Better Future Factory, I launched RefilUSA, serving as the US distributor of eco-friendly 3D printing filament.

I was responsible for researching, writing, managing budgets, and producing cohesive narratives that meet strict deadlines while ensuring high-quality and on-budget productions. My experience included creating content for esteemed clients such as Western Union, Intel, Coca-Cola, W Hotels, NASA, 3D Systems, Science Channel, Prince's Trust, and the I.Am.Angel Foundation.Having traveled to over 40 countries, I developed a wide range of content, including commercials, web videos, TV broadcasts, in-store displays, music videos, and documentaries. By developing and executing against key video engagement metrics, I consistently delivered high-quality video content that adhered to editorial guidelines and best practice policies and standards.

Successfully developed and oversaw media creative strategies for various business goals, from conceptualization to execution. I was responsible for developing and creating 50+ video concepts and programs for the launch of 3D Systems DTC and B2B for 3D printing products. I also collaborated with brand partners such as Coca-Cola and W Hotels on commercials and video ads.To meet the client's overarching goals, I coordinated with agency teams and stakeholders, working on video content strategies with influencers and marketing teams. I was responsible for the entire video campaign lifecycle, from briefing through post-campaign analysis and optimizations. My experience includes leading contingency planning, problem resolution, maintaining schedules, managing budgets 1M+, and delivering quality content for target audiences

I managed projects from ideation to delivery, ensuring high-quality and on-budget productions while meeting aggressive deadlines. Utilizing my extensive experience, I captured documentary and public relations video content for broadcast, coordinating remote approvals from stakeholders and agencies.We have traveled worldwide, creating impactful commercials, web videos, TV broadcasts, in-store displays, music videos, and documentaries. To guarantee the success of each project, I developed and executed against key video engagement metrics while delivering high-quality content.

I researched, wrote, managed budgets, and produced content with a compelling narrative that met aggressive deadlines while delivering high-quality, on-budget productions. We captured documentary and public relations video content for broadcast, collaborating with remote stakeholders and agencies.We traveled around the world, creating commercials, web videos, TV broadcasts, music videos, and documentaries. Along the way, we developed and executed strategies that delivered against key video engagement metrics. Maintaining a focus on quality while meeting tight timelines and budgets, I worked collaboratively with clients and team members to achieve desired results.

Collaborated with Tom Delonge and his band Angels and Airwaves to produce a full-length feature film titled "Love" as well as multiple music videos. As an integral part of the production team, I worked closely with the band and the executive producer to ensure that the project was delivered on time and within budget while maintaining the highest quality standards. Through my contributions to the film's production, I gained valuable experience in all aspects of filmmaking, including scriptwriting, casting, production design, cinematography, and post-production.