Medical Device distributor specializing in Orthopaedics, Biologics, Wound Care, and Spine

Representing DJO Surgical, Arthrocare Sports Medicine, Celling Biosciences, Medartis, Carbo-Fix, Integra Biologics2013 Presidents Club 160% to Quota DJO Surgical 2013 Presidents Club Arthrocare Sports Medicine

Ascension Orthopedics acquired by Integra LIfe Sciences in September 2011.

Manage shoulder and elbow product line. Identify and recruit physician KOLs to act as faculty/consultants; manage their speaking engagements and serve as their main point of contact with the company.Developed marketing strategy and supporting collateral including internal and external customer presentations, sales aids, promotional literature and journal advertisements.Produce marketing materials for distribution to our global sales associates. Including surgical techniques, sales sheets, therapy protocols, surgical videos and surgical tips reference sheets. Develop training presentations and training materials for both sales associates and surgeons. Train field sales associates during Ascension sales training events in a classroom setting as well as hands on cadaveric surgical training. Develop and execute yearly marketing plan for all aspects of Ascension's shoulder and elbow products which includes situation analysis, marketing strategy, expense budgets and sales projections. AccomplishmentsWorked on the design and launch of the first commercially available PyroCarbon resurfacing shoulder implant.

Worked independently as Ascension's only employee in the medical education department. Developed first operating policies for the education department which included lab set-up and tear-down, equipment maintenance, cadaveric handling, shipping, demo tracking and sales rep training tracking. Coordinate and execute between 30 and 40 surgeon training events on a yearly basis. Including shipping as well as set up of all equipment needed. This includes all materials for the cadaveric training including surgical power equipment, soft tissue equipment, soft goods and cadavers. Coordinated five sales rep training programs yearly at the Ascension Headquarters. Including training materials, accommodations, transportation, and hands on cadaveric training.Attended surgeon training events and assisted surgeons during cadaveric training. Managed the demo implant inventory levels as well as tracking for all U.S and international sales reps. Controlled demos for all product launches world wide. Worked with design surgeons during cadaveric labs to help develop new products. AccomplishmentsBuilt Ascension's four station cadaveric lab located in their headquarters.Updated the equipment for the labs to give Ascension a more professional appearance.

Independently managed a $1 million dollar territory for Depuy Trauma for the Austin, TX and surrounding area. Planned and developed strategies to convert competitive business. Trained a junior sales associate in sales and case coverage.

Worked in a $7 million dollar territory covering Depuy's orthopedic and trauma lines.Became the revision surgery expert for our territory. Covered surgeries ranging from complex joint revisions to tumor prosthesis. Worked with a Depuy surgeon consultant on total knees, hips and minimally invasive anterior approach hip surgery. Worked with Depuy customs department to design some of the first anterior approach hip instrumentation. Maintained current surgeon and hospital accounts as well as developed new accounts for

Managed the instrument and implant inventory for a $7 million dollar territory; Maintained minimal implant inventory levels set forth by Depuy guidelines. Setup instruments and implants for all surgeries taking place in