International executive with 19 years of experience in outpatient healthcare, specializing in scaling up businesses through process optimization, establishing Sales Excellence, and executing turnaround strategies across various specialties including radiology, orthopedics, cardiology, laboratory services, genetics, histopathology, and endocrinology in Germany and Eastern Europe. I am passionate about building high-performing teams, driving digitalization in healthcare, as well as sports and family life.
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Co-Ceo And FounderLilliancareBerlin, De -
Co-Ceo And Shareholder (From March 2025)Lilliancare Dec 2024 - PresentBerlin, Germany -
Ceo (Until Feb 2025)Medneo Gmbh Jul 2022 - PresentBerlin, GermanyTransformation of the company from a startup into a profitable mid-sized enterprise with a strong foundation of fresh, innovative energy. Development of medneo from a radiology network (operating 21 MRI modalities & 1 CT) into a digital health platform for doctors and patients. We successfully introduced innovations such as remote scanning (+25% of all scans), the use of artificial intelligence for diagnostics (100% of all cardio MRI scans), new preventive care programs (15-minute heart MRI), and the provision of radiological reports through www.virtualexperts.de into the market. -
Managing Director Germany & Switzerland; Member Of The Executive TeamMedneo Gmbh Feb 2021 - Jun 2022Berlin, GermanyResponsible for 16 radiology centers (MRI, CT) across two countries, with a focus on continued expansion. Leading the Marketing and Sales strategy to drive the transformation from a B2B model to a combined B2B and B2C approach. Medneo (www.medneo.com) is a technology-driven, innovative radiology platform based in Berlin, serving outpatient, mobile, and hospital setups. -
Co-FounderSolardach24 Dec 2022 - PresentBasel, Switzerland- development of pioneering photovoltaic projects across North-Western Switzerland delivering impactful and sustainable energy solutions.- Partnered with a multidisciplinary team of engineering experts to ensure seamless execution and outstanding project outcomes- +100 successful solar installations -
Support For Health (Tech) StartupsHefel Consulting Nov 2020 - PresentBerlin, GermanyManagement Coaching, Reimbursement & Sales Strategies, Market Positioning, focus on outpatient, lab and genetic services/products
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Vp Business Development, Commercial Excellence, Ecommerce & DigitalizationMedicover Apr 2018 - Jan 2021Berlin, Germany- Launched a company-wide Commercial Excellence program to drive efficient and profitable growth, including the rollout of a salesforce across 10 countries and the implementation of a sales incentive program.- Designed and executed a divisional e-Commerce strategy, enabling over 800,000 customers to pay online for laboratory services. -
Vice President Operations & BdMedicover Mar 2015 - Apr 2018Berlin, Germany- Oversaw laboratory diagnostic operations across six Eastern European countries and Turkey, managing a portfolio of approximately €100 million.- Led a business turnaround, transforming losses into positive EBITDA, acquiring laboratories, and instilling new business ethics.- Developed and executed the Group's strategy in Human Genetics, completing 7 acquisitions to establish a strong presence as a major player in Europe.- Built the core team for a new Business Unit in Germany, driving the growth of a €100 million business and developing over 10 major outpatient clinics. -
Managing Director Germany And Head Of Corporate Accounts EmeaCepheid Jan 2012 - Jan 2015Frankfurt Am Main Area, Germany- Built a high-performing team of over 30 professionals across Sales, Marketing, Customer Service, Field Service, and Application from the ground up.- Led the German affiliate to become the first unit within the company to secure the number two position in the commercial Molecular market.- Awarded the company's Presidents Club Award for achieving the fastest growth.- Selected for the prestigious Cepheid Global Leadership Development Program at the Haas School of Business, UC Berkeley – Center for Executive Education. -
Managing Director For Southern Germany And Executive Board MemberSynlab International Jul 2009 - Dec 2011Augsburg, Bavaria, Germany- Oversaw 13 laboratories and 40 hospital laboratories with full P&L responsibility for €200 million in revenue.- Increased profitability by 10% through process standardization, core laboratory restructuring, and the opening of new facilities.- Held strategic responsibility for a German sales force of over 70 staff members.- Experienced in establishing legal entities for GPs and specialists. -
European Corporate Account ManagerSiemens Healthineers Jan 2007 - Jun 2009Stockholm County, Sweden- Established the first Global Account team in the laboratory diagnostics industry which is still in operation today.- Managed 15 Global Corporate Accounts across multiple countries, each generating €2-10 million in annual revenue, with over 200 travel days per year.- Awarded the Siemens National Sales Award for Best Sales Representative of the Year in Urinalysis, Germany.- Chosen for the prestigious Siemens Talent Program, "Cockpit 2008. -
International Management TraineeBayer Healthcare Feb 2006 - Dec 2006- Began career as Area Sales Manager for diagnostic products (immunology, clinical chemistry, urinalysis, and hematology) in Southern Germany. Successfully turned around a lost account with one of Germany’s largest private labs by securing a €15 million, 5-year European contract.- Selected from over 500 applicants for Bayer’s prestigious talent pool.- Promoted within a year to European Corporate Account Manager, following Bayer Diagnostics' acquisition by Siemens. -
Consultant And TrainerHms Managementservices Jun 2000 - Jan 2006Dornbirn, Vorarlberg, Austriawww.herburger.at
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Consultant (Automotive Industry) / Beijing - ChinaDavid Diebold & Associates / Beijing - China Feb 2005 - Jul 2005Beijing, China
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Production Scheduling / Madrid - SpainRobert Bosch Jun 2004 - Dec 2004Madrid, Community Of Madrid, Spaininternship -
Marketing & Sales Emea / Munich - GermanyIntel Oct 2002 - Mar 2003Greater Munich Metropolitan AreaInternship in the EMEA Headquarters in the Server business department
Daniel Hefel Education Details
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Executing Strategy For Results And Mergers & Acquisitions -
Global Leadership Development Program -
International Business -
International Business & Economics
Frequently Asked Questions about Daniel Hefel
What company does Daniel Hefel work for?
Daniel Hefel works for Lilliancare
What is Daniel Hefel's role at the current company?
Daniel Hefel's current role is Co-CEO and Founder.
What schools did Daniel Hefel attend?
Daniel Hefel attended London Business School, University Of California, Berkeley, Haas School Of Business, Haaga-Helia University Of Applied Sciences, Fh Kufstein Tirol – University Of Applied Sciences.
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Daniel Hefel
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