Director Of Sales
Current• Led team of 6 senior and junior-level sales professionals. Through strategic coaching, I nurtured junior talent, guiding their progression into more senior roles. • Strategically spearheaded team’s revenue growth by delivering customized advertising solutions, leveraging the use of data to inform client activation, and crafting sales narratives tailored to address client needs effectively for business of all sizes across various verticals. Achieved 15% year-over-year revenue increase.• Managed a diverse portfolio of business across various verticals, including automotive, retail, B2B, finance, political and DTC.• Cultivated and grew relationship with C-level clients and senior partner stakeholders.• Planned and implemented comprehensive video advertising solutions, encompassing linear and CTV/OTT, utilizing data-driven solutions to expand strategic accounts and generate new business. Efforts aimed at ensuring alignment with company objectives, with a particular emphasis on selling audiences across platforms, attribution, and substantiation of performance outcomes.• Drove data sales outreach resulting in growth in usage of proprietary SaaS like platform to target clients/agencies.• Crafted and communicated annual business plans, effectively aligning targets with the company's overarching objectives. Emphasized the refinement of team capabilities, particularly in presentation skills and the cultivation of robust client relationships.