Say goodbye to strategies that never see the light of day. We design brands and shape organizations so they can execute their strategies and grow quickly.

- Lead the development of strategy and recommendations for clients, incorporating insights from consumer research, competitive analysis and market trends;- Collaborate with cross-functional teams, including creative, media and account management, to ensure the strategic vision is effectively communicated and implemented;- Conduct in-depth analysis of clients' business objectives and develop innovative solutions to achieve their marketing and communications goals;- Make strategic recommendations to clients that demonstrate a deep understanding of their industry, target audience and competitive landscape;- Mentor and guide junior strategists, fostering a culture of continuous learning and professional growth within the team;- Stay abreast of the latest trends and best practices in advertising, marketing and consumer behavior, and apply this knowledge to drive innovative and impactful strategies for clients;- Develop strong relationships with clients, becoming a trusted partner and strategic advisor while proactively identifying opportunities to grow and expand their business.

- Creating comms strategy for Tigers (new business & employer branding goals)- Facilitator of communication strategy development workshops- Leading the Strategy department - building strategic skills in the team (organizing the Strategist Club, running a dedicated channel on teams, consulting with specialists, etc.)- Working closely with the New Business department (including the project of a new bidding process at the intersection of Client Service, NB and Strategy)- Participation in tenders (including winning 2 tenders from Fortune 500 companies)- Recording of a 4-hour video course on the design of a communication strategy in the social media environment (available at https://tigers.pl/domtygrysa/kursy/projektowanie-strategii-komunikacji)

- Building a strong awareness of the Tigers brand to the point of one of the well known agency in Poland- Develop and execute brand and communications strategy- Manage all Tigers communication channels (Facebook, Instagram, LinkedIn, Stories, Blog, YouTube, Community, PR, Events)- Ownership of strategic brand projects (Ads Book, Knowledge Base, Tigers United) and metrics (MQL/SQL)- Participate in business strategy planning (3-year/annual/quarterly) and lead internal marketing team towards KPI implementation- Create dozens of pieces of content and formats (articles, video series, podcasts, etc.)

Planning, implementation and monitoring of the marketing strategy (content, social, performance, influencers) for the first social networking site for parents in Poland.

Brand journalism: reports, interviews and articles, e.g. for KGHM, PKN Orlen, BASF, Pracuj.pl, home.pl, Samsung, ING, Deutsche Bank.Specialization: Technology/Innovation/Science/Business/Banking

Development of a content strategy and concept for lead generation through content marketing, creation, collaboration with external authors, coordination of social media activities.

Preparation of materials in the field of new technologies, start-ups, Internet business

Writing (discussing, editing, researching) news, conducting interviews, writing articles on given topics. In addition - ongoing analysis of page views and administration of the content management system.

Preparation of a calendar of events, interviews with experts summarizing the week on the markets, original articles on startups, new technologies, online business, etc.

Preparation of the calendar content for the MARTINI brand profile (14 Eastern European markets) on Facebook: promotion of the LUCKY IS AN ATTITUDE attitude, launch of the Martini Racing campaign and introduction of the cooperation with the Williams F1 team.

I published a book called "KIERUNKOWY 0-22" (under "Daniel Kot" nickname). It is about the emptiness of twenty-somethings growing up in a big city - parties in the fog of joint smoke, alcohol, fleeting romances. Work is put on the back burner, real relationships with people do not exist. What counts is fun, a vague state of consciousness, meaningless experiences.It was a sold-out debut.