Daniel Lahr Email & Phone Number

Salt Lake City, Ut, Us

Salt Lake City, Ut

Primary duties include client relationship management, including serving as single point of contact for major sports properties such as USA Volleyball, NCAA, FIBA, FIVB and USTA. ■ Grew event sales revenue budget from $300,000 in 2014 to $1.2 million in 2017 and turned thedepartment into a revenue-generator instead of marketing expense.■ Reduced overall spend with key partners while improving receivables acting as keynegotiator in 2016 contract renewals.■ Co-led 2016 contract negotiations with NCAA, the company’s largest sponsorship, worth $500,000 to $750,000 in advertising spend.■ Responsible for event marketing budget and $1+ million in promotional product inventory.

Greater Salt Lake City Area

Implemented contract deliverables for events, including staffing and operational logistics. Responsible for increasing overall branding marks and exposure at events.■ Coordinated 50+ high-profile events worldwide for three separate brands. Events included NCAAMarch Madness and Final Four, NCAA Volleyball, NBA All-Star and FIBA 3x3 in Spain.■ Saved 25% in freight and travel costs by creating an event matrix, improving efficiencies.■ Increased 50% of the overall branding with USA Volleyball on court and in venue, includingincreasing on-court branding 200% and improving ad placement. Negotiated on top of existingcontract.

Greater Denver Area

Focused on delivering exceptional customer service, sales and marketing to increase branch visibility within the community. Oversight of billing and inventory control.■ Acted as interim manager of a 140-car branch, with responsibilities for fleet management, fleetgrowth, account management and customer service.■ Improved customer service scores from 50% to 95% and increased sales over a two-month periodwhile acting as the sole employee of a branch.■ Consistently ranked in the top five percentile on the Enterprise Sales Matrix.■ Grew fleet size 14% by implementing marketing plan to increase business referrals from hotels,local business and auto body shops.

Greater Denver Area

Trained in all aspects of branch operations, including staff/line functions, operations, management duties and corporate policies and goals.■ Promoted to management trainee before graduating college, which is highly unusual at Enterprise.■ Completed the Management Trainee program, which has a high drop-out rate.■ Hired as a full-time employee while still in college directly from the internship, an uncommonpractice at the company.■ Often placed in smaller, problem branches needing to increase customer service scores and sales.

Greater Denver Area

Rented cars, sold insurance and helped manage the branch fleet. Consistently ranked at top ofmanagement trainee sales matrix, allowing for entry into management trainee sales program.■ Recipient of the Top Colorado Intern Scholarship Award and Intern of the Year Recognition.