Daniel Laine

Daniel Laine Email and Phone Number

Chief Customer Officer and Asiakkuusjohtaja @ Dashboa
Turku, FI
Daniel Laine's Location
Helsinki, Uusimaa, Finland, Finland
Daniel Laine's Contact Details

Daniel Laine work email

Daniel Laine personal email

n/a
About Daniel Laine

As the Performance Marketing Lead, I have successfully managed a comprehensive range of digital marketing campaigns across multiple platforms, including Google Ads, Microsoft Ads, Meta Ads (Facebook & Instagram), email marketing using Salesforce, and SMS marketing. With a robust annual marketing budget of several million euros, I have consistently achieved an impressive Return on Ad Spend (ROAS).In my role, I have demonstrated a keen ability to strategize, execute, and optimize marketing campaigns that drive measurable results. My close collaboration with Google professionals through regular meetings and discussions has kept me at the forefront of the latest trends and updates in performance marketing. This proactive approach has enabled me to implement innovative strategies and maintain a competitive edge in the market.Key Achievements:- Effectively managed a yearly marketing budget of several million euros. - Consistently achieved a ROAS, demonstrating a strong return on investment.- Leveraged a variety of marketing platforms including Google Ads, Microsoft Ads, Meta Ads, Salesforce email marketing, and SMS marketing.- Maintained regular interactions with Google professionals to stay updated on the latest performance marketing trends and updates.- Developed and executed data-driven marketing strategies that resulted in significant growth in lead generation and customer acquisition.My expertise in performance marketing, combined with my ability to manage substantial budgets and deliver exceptional results, positions me as a highly capable and results-driven marketing leader. I am passionate about leveraging data and innovative strategies to drive business growth and exceed performance targets.In addition, I am a Founder of Purjemedia, a digital marketing agency that offers customized solutions for small and medium-sized businesses. I leverage my knowledge and experience in marketing, social media, website optimization, and information systems to help clients achieve their online goals and objectives. I graduated with a bachelor's degree in business, management, marketing, and related support services from Estonian Business School in 2022, where I developed my analytical, mathematical, and problem-solving abilities, as well as my communication and cooperation skills. I am motivated by learning new things, solving challenges, and creating value for customers and stakeholders.

Daniel Laine's Current Company Details
Dashboa

Dashboa

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Chief Customer Officer and Asiakkuusjohtaja
Turku, FI
Website:
dashboa.com
Employees:
15
Daniel Laine Work Experience Details
  • Dashboa
    Chief Customer Officer And Asiakkuusjohtaja
    Dashboa
    Turku, Fi
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  • Dashboa
    Senior Ecommerce Growth Marketing Specialist
    Dashboa Aug 2024 - Present
    Tampere
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  • Purjemedia
    Founder
    Purjemedia Apr 2023 - Present
    Helsinki, Uusimaa, Finland
    Founder | PurjemediaApril 2023 - PresentAs the Founder of Purjemedia, a dynamic marketing firm, I spearhead our strategic vision while managing day-to-day operations to ensure we deliver exceptional value to our clients. With a focus on innovative marketing solutions, I lead a talented team in crafting campaigns that resonate with targeted audiences and achieve measurable results. My role involves:Strategic Leadership: Developing and implementing business strategies that align with both short-term and long-term objectives, driving the company's growth and brand recognition in competitive markets.Marketing Expertise: Overseeing the creation and execution of comprehensive marketing plans, leveraging digital and traditional media to enhance client engagement and ROI.Operational Management: Streamlining operational processes to maximize efficiency and effectiveness, ensuring that project deliverables meet the high standards our clients expect.Client Relations: Building and maintaining strong relationships with clients, understanding their needs, and providing tailored solutions that exceed their expectations.Team Development: Cultivating a culture of excellence and innovation by mentoring staff and fostering an environment that encourages professional growth and teamwork.Under my leadership, Purjemedia has grown into a reputable provider of cutting-edge marketing solutions, known for its commitment to client success and its innovative approach to overcoming challenges in the digital landscape.
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  • Vertaaensin.Fi
    Performance Marketing Lead
    Vertaaensin.Fi Sep 2023 - Aug 2024
    Helsinki, Uusimaa, Finland
    As the Performance Marketing Lead, I have successfully managed a comprehensive range of digital marketing campaigns across multiple platforms, including Google Ads, Microsoft Ads, Meta Ads (Facebook & Instagram), email marketing using Salesforce, and SMS marketing. With a robust annual marketing budget of several million euros, I have consistently achieved an impressive Return on Ad Spend (ROAS).In my role, I have demonstrated a keen ability to strategize, execute, and optimize marketing campaigns that drive measurable results. My close collaboration with Google professionals through regular meetings and discussions has kept me at the forefront of the latest trends and updates in performance marketing. This proactive approach has enabled me to implement innovative strategies and maintain a competitive edge in the market.Key Achievements:- Effectively managed a yearly marketing budget of several million euros. - Consistently achieved a ROAS, demonstrating a strong return on investment.- Leveraged a variety of marketing platforms including Google Ads, Microsoft Ads, Meta Ads, Salesforce email marketing, and SMS marketing.- Maintained regular interactions with Google professionals to stay updated on the latest performance marketing trends and updates.- Developed and executed data-driven marketing strategies that resulted in significant growth in lead generation and customer acquisition.My expertise in performance marketing, combined with my ability to manage substantial budgets and deliver exceptional results, positions me as a highly capable and results-driven marketing leader. I am passionate about leveraging data and innovative strategies to drive business growth and exceed performance targets.
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  • Vertaaensin.Fi
    Digital Marketing Specialist
    Vertaaensin.Fi Oct 2022 - Sep 2023
    Helsinki, Uusimaa, Finland
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  • Freelance
    Freelance Digital Marketing Consultant
    Freelance Jan 2016 - Sep 2022
    Freelance Digital Marketing Consultant2016 - 2022As a Freelance Digital Marketing Consultant, I specialize in enhancing the online presence of diverse small businesses through tailored marketing strategies and innovative solutions. My freelance career has enabled me to collaborate with clients across various industries, providing comprehensive digital marketing services that drive growth and engagement. My key responsibilities include:Digital Strategy Development: Crafting unique digital marketing strategies tailored to each client’s business model and market environment, focusing on achieving measurable results in traffic, customer engagement, and sales.Website Design Consultation: Assisting in the aesthetic and functional design of websites to improve user experience and align with brand identity. My approach ensures websites are not only visually appealing but also optimized for conversions and search engine visibility.Advertising Campaign Management: Creating and managing advertising campaigns across multiple platforms including Google Ads and social media. I focus on maximizing ROI through data-driven strategies and continuous optimization.Content and SEO Optimization: Developing content that resonates with target audiences while implementing SEO best practices to enhance organic reach and search engine ranking.Client Collaboration and Support: Working closely with clients to understand their marketing needs and challenges, offering ongoing support and guidance to ensure their digital marketing efforts are successful and sustainable.Through my freelance work, I've become adept at rapidly adapting to new industries and markets, consistently delivering creative and effective solutions that fulfill diverse marketing needs and drive business success.
  • Nalleturva Oy
    Special Security Specialist
    Nalleturva Oy Feb 2016 - Jan 2022
    Finland
    Special Security Specialist | Nalleturva2016 – 2022As a Special Security Consultant at Nalleturva, I was entrusted with safeguarding political figures and ensuring security at high-profile events. Working closely with Finland’s Central Criminal Police (KRP) and the Security Intelligence Service (SUPO), my role demanded the utmost discretion and precision. Key responsibilities included:Risk Assessment: Conducting thorough security assessments and background checks to identify potential threats and vulnerabilities.Strategic Security Planning: Collaborating with law enforcement agencies to develop and implement comprehensive security measures tailored to each event and individual.Operational Analyzing: Coordinating security operations during events, ensuring a safe environment for all participants and attendees.Crisis Management: Responding swiftly to security incidents, making critical decisions under pressure to mitigate risks.Client Relations: Maintaining strong communication with clients, including politicians and political parties, to understand their security needs and provide bespoke solutions.This role required a combination of strategic foresight, operational expertise, and a deep understanding of both national security protocols and the specific security needs of high-risk individuals.
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  • Dhl Supply Chain
    Logistics Specialist
    Dhl Supply Chain Jun 2016 - Jul 2019
    Turku, Southwest Finland, Finland
    Logistics Specialist | DHL Supply Chain, TurkuJune 2016 – July 2019During my three-year tenure at DHL Supply Chain in Turku, I played a pivotal role in streamlining the warehouse's logistics operations, ensuring efficient handling and management of inbound cargo. My responsibilities included:Team Leadership: Led a dynamic team of 2-6 logistics professionals, guiding daily operations and strategic logistics planning. My leadership not only fostered a collaborative environment but also empowered the team to excel in their roles and adapt to operational changes effectively.Inventory Management: Skillfully maintained accurate inventory records, ensuring the availability of items and minimizing discrepancies. This involved meticulous oversight of incoming goods, from verification to storage optimization.Order Processing: Managed customer orders with precision, from initial receipt through to dispatch. My proactive approach minimized errors and ensured timely delivery, enhancing customer satisfaction.Operational Efficiency: Directed the unloading processes of trucks, meticulously organizing the sorting and distribution of goods. My strategic placement of items improved the speed and efficiency of outbound operations.Problem Resolution: Actively resolved logistical challenges, adapting to dynamic operational demands and making strategic decisions to mitigate potential disruptions.This role at DHL Supply Chain honed my logistical skills and underscored my commitment to maintaining seamless supply chain operations. I thrived in a fast-paced environment, consistently achieving efficiency and accuracy in all tasks.
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  • Musti Ja Mirri Oy
    Logistics Coordinator
    Musti Ja Mirri Oy Aug 2017 - Jan 2018
    Turku, Southwest Finland, Finland
    Logistics Coordinator | Musti ja Mirri OyAt Musti ja Mirri Oy, a leading pet supply company in Finland, I leveraged my skills in digital commerce to enhance online shopping experiences and streamline order fulfillment processes. In my role as an e-Commerce Specialist, my responsibilities encompassed a wide range of activities critical to online retail operations:Order Fulfillment: Efficiently processed online orders, ensuring accuracy from the point of entry to the final delivery. This included meticulous packaging, timely dispatch, and inventory management to maintain seamless order flow.Customer Service Excellence: Handled customer reclamations with a focus on swift and satisfactory resolution, enhancing customer satisfaction and loyalty. Provided comprehensive support that addressed customer concerns, leading to improved service quality and reduced issue recurrence.Operational Support: Collaborated closely with the logistics and warehouse teams to optimize the e-commerce operations. My role involved streamlining processes to reduce errors and increase efficiency in the order fulfillment cycle.Quality Control: Ensured that all packages met company standards and customer expectations before dispatch, contributing to high customer satisfaction and repeat business.Team Collaboration: Worked alongside a diverse team, sharing insights and strategies to improve overall operational efficiency and adapt to emerging e-commerce trends.In this role, I not only enhanced my skills in managing online retail operations but also contributed significantly to the company's reputation for quality and customer-centered service in the competitive pet supply market.
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Daniel Laine Education Details

Frequently Asked Questions about Daniel Laine

What company does Daniel Laine work for?

Daniel Laine works for Dashboa

What is Daniel Laine's role at the current company?

Daniel Laine's current role is Chief Customer Officer and Asiakkuusjohtaja.

What is Daniel Laine's email address?

Daniel Laine's email address is da****@****boa.com

What schools did Daniel Laine attend?

Daniel Laine attended Estonian Business School.

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