Daniel Lesser Email & Phone Number

Massachusetts, United States

Massachusetts, United States

Massachusetts, United States

• Developed strategic direction for the Automotive Systems Division as part of the Automotive Strategy Council for current and future product categories

Massachusetts

• Leveraged data science and python skillsets to operationalize team’s use of market data and conserve time. Includes development of interactive Dash.plotly app, web scraping, and Spacy natural language processing

Boston, MA

• GfK Boutique specializes in analyzing disparate datasets, including point-of-sales, distribution, email receipts and surveys. Clients include equity investors, supply chain manufacturers and branded companies who are.
• Assumed management responsibilities for a team of ten, spanning the Boutique for Equity, Supply Chain and Branded client groups
• Introduced a new data platform to Boutique to analyze distribution sales, expanding our ability to cover current names and expand into new product categories
• Expanded coverage to include PC Peripherals, Networking Equipment and Security Software
• Edited and published four written reports, a 100+ page slide deck and a dozen custom forecasts each month

Boston, MA

• Directly managed a team of four analysts and coordinated with three others on data management, forecasts, research, and client interaction
• Primary editor of the research, ensuring data quality, consistent messaging, and clear and concise takeaways
• Represented GfK at industry events such as Computex and CES, furthering equity client engagement and prospecting
• Expanded research coverage to include Printers and Storage

Boston, MA

• Connected the dots between sell-out and company-reported sell-in, reconciling data discrepancies and blind spots
• Primary client-facing analyst tasked with delivering key takeaways in-person and over the phone to hedge fund and long-only equity investment clients
• Coordinated with sales team to identify clients’ pain points and display how we add value to GfK data
• Took on two direct reports, guiding them into deeper analysis of their sections and names
• Led weekly internal calls to facilitate knowledge sharing and ensure biweekly releases were completed on time
• Successfully coordinated multiple data reloads, moving several million rows of data from Excel to Access and Access to an SQL database

Boston

• Performed quantitative and qualitative analysis of the PC and Tablet markets through Excel, pivot tables, Data Warehouse, Thomson One, Bloomberg and FactSet
• Utilized SKU-level point-of-sales across 60+ countries, surveys and public financial records to perform trend analysis of market growth, share shifts and new product amongst PC OEMs and the related.
• Updated long- and short-term forecasts of PC/Tablet end demand
• Part of a team of analysts tasked with synthesizing data into actionable insights in a biweekly written report
• Delivered timely ad hoc requests and follow-ups

Quantitative and qualitative questionnaire designData collection managementAnalyzing and interpreting data and statistical modelsSynthesizing of data into a market-oriented story

· Traveled to Nanjing to act as a CORA representative and participate in trade shows · Designed three surveys on consumer interest, retailer interest and internal office efficiency · Translated my surveys and outdoor catalogs from English to Chinese · Adapted to working in a primarily Mandarin speaking office with Chinese coworkers

• June 2008; August, December 2009
• Assembled and delivered daily orders for stores in Massachusetts
• Set up and displayed Boar’s Head product to potential customers
• Enhanced interpersonal and customer service skills

Master Of Information Systems - Business Intelligence And Data Analytics, Graduated With Highest Distinction

"The comprehensive curriculum includes advanced analytics coursework in machine learning, structured and unstructured data analytics and.

Bachelor Of Arts, Economics And East Asian Studies-Chinese

Leadership Activities: Colby Varsity Squash Team Member 2007-2011 Captain, Colby Varsity Squash Team 2009-2010 Awards: Received 2010.

Mandarin

• Studied the Chinese language intensively three to four hours a day while living with a Chinese host family • Traveled for 8 weeks in.