Daniel Lu Email & Phone Number

中国 上海市

* Lead 3 region sales + application engineering team (China, Japan and South Korea) to BD new business in local and Japan & Korea OEM,Tier 1 customers (LiA,NIO,CHERY,Nissan,TOYOTA,Honda,Hyundai,THB,LUXSHARE etc.,)Team: 8 sales + 7 AE in China, 1 sales &1 AE in Japan, 1 sales in South Korea

中国 上海市

* Monitor all sales activity for MOBIS products in China, maintain incumbent customers business base and expand market share through close customer network (BYD, Geely, ZEEKR, LOTUS, CHERY, BAIC, FAW-Hongqi, FCC, SAIC-GM, VOYAH, Changan-Mazda etc.,)* Lead team to BD new customers link to short term & long term penetration strategy aligned with HQ* Face challenge, with empathy and crisis sensibility to build sales team culture of Inclusion & Never give up to fight for survival and implementation of Global Support, Local AccountableTeam: 15 sales + 4 PM

上海 松江区

 Head of sales for MOBIS chassis business (braking + steering) in China except HKMC, lead team(six sales members) from 0 to 1 for BD. Secured MOBIS 1st C-EPS business in China and globally besides HKMC through BYD C-EPS nomination in CY2018. Push forward strategic cooperation, advanced technique promotion (EPS full redundandy, C-EPS+ETTS, RWS, SBW, EMB, onebox) and commodity parts bidding to serve longer term growth strategy for key customers like Changan, GAC(AION), SAIC, GWM, CHERY etc., Local sourcing: Manage all business opportunities by advanced detail competition analysis to concentrate internal sources and focus on key projects (VWA local sourcing) & also bidding job on start-up company (XPeng, Li, Xiaomi, Huawei, NIO, HOZON)  Global sourcing: Lead team to work with HQ and regional team to join global RFQ bidding actively, close interface to customer in China (Daimler MMA front caliper & EPB and GM D2UX-2 EPB) Lead team to work out target customer sales strategy linked to deep study of MOBIS SWOT Guide team to detect business chance to secure target projects by clear understanding of internal and external (internal BC improvement, sourcing strategy, key decision maker, competitors’ status, timing etc.,) Coach and train team member to polish sales skill in terms of customer relationship management, business chance verification, marketing competition analysis etc., through daily business promotion and bidding activity Regular management meeting and work level visit to customer counterparts to build win-win strategy and concrete relationship by professional and timely service Monitor lifetime PM development process and lead team on incumbent customers’ AR clearance, yearly price negotiation, EO recovery and contract review closely (GMMC NS IPB termination) 5 years business plan and strategy review with management annually to serve in China for China

Shanghai

➢ Take responsible of BIW and chassis parts sales for SGM➢ Secure E2SB,GEM JBUC&JBUB and K226 HFS business.➢ Train subordinate and guidance in daily job➢ Prepare customer strategy report quarterly with deep market analysis to review with management➢ 5 year plan analysis and target setting linked to launch plan➢ Align with global key account team to join global open bidding and set tactics for regional quotation preparation➢ AR outstanding clearance and close LTC,EWO etc. commercial issues timely, leverage with new business sourcing➢ Keep good relationship with SGM counterparts,including PATAC and SQE➢ Reached $45 M sales revenue from SGM in CY2016

Shanghai

➢ Take responsible of TRW Braking (ABS&ESP, Foundation Brake, EPB) and steering (HPS, EPS) business sales for SAIC Motor from CY2010,➢ Won first EPB business for TRW from SAIC Motor in CY2011 and secured 1st market share of SCS business➢ Secure all AP & BP platform ABS&ESP business from SAIC Motor➢ Lead business development for SGMW from CY2010 to CY2011➢ Fulfilled $ 60 M Sales Revenue from SAIC in CY2015➢ “VP” award in CY2012

Shanghai City, China

Responsible for north China automotive seal business sales

Shanghai City, China

Responsible for 12 countries and region markets SHAC vehicles’ oversea sales

上海

Design engineer in RDC.