Daniel Maguire Email and Phone Number

• Managing the College’s digital channels and digital content calendar using Trello• Part of the team that developed and shaped national Covid-19 guidance to the police and public• Lead on a paid social media campaign (Direct Entry campaign)• Developed Twitter copywriting style tailored to our policing audience• Shape campaigns and write copy for promotion on all social media channels • Twitter followers have increased from 20,000 to nearly 50,000 during my tenure• LinkedIn followers have increased from 2000 to nearly 35,000 during my tenure• Support press officers (morning media summary sent to senior leaders)• Out of hours duties• Manage crisis situations• Monitor social media activity using TweetDeck, especially for issues that could be a reputational risk • Produce reports using social media monitoring software Sprout• Work closely with major stakeholders, such as the National Police Chiefs’ Council (NPCC) and police forces, to make sure campaigns and messaging is aligned • Support our CEO and Chair with their Twitter accounts and advise on messaging• Develop social media policy and strategy for the organisation and training guidance for College staff Twitter accounts• Development of College website • Interviewing and filming police officers for campaign content • Using photoshop, InDesign and Premiere Pro for campaign content creation

• Providing social media updates during two major incidents (Croydon tram crash and Manchester Arena terror attacks)• Responsible for a website that had 2.9 million page views in 2016. The site had a 16% increase during my first two years of employment due to analysing traffic patterns and working closely with work colleagues to produce engaging content• Recorded and edited video in Adobe Premiere Pro for our Counter Terrorism campaign• Designed banners for our recruitment campaigns for use on website banner, Twitter, Facebook and Instagram• Trained business staff and police officers on the force’s CMS website system• Weekly reporting via Google Analytics on website performance and success of campaigns• Going on patrol with police officers to experience front line policing• Being part of the ‘Operation London Bridge’ team that put plans and procedures in place in the event of the death of Queen Elizabeth II (website content, social media messaging and graphics)• Taking part in mock major incident scenarios such as a train crash or a terrorist attack to help our team prepare for a real-life incident• Worked on a campaign that targets children and the dangers of trespassing on the railway. The national campaign ‘Reality Check’ featured on BBC News and a video I created reached over 2 million people on Facebook.• Taking the lead on our ‘Volunteers week’ campaign where I created website content, interviewed our volunteers, created case studies featuring my own photography, recorded and mixed audio that was hosted on SoundCloud and embedded onto our website. The campaign was to celebrate our volunteers and promote opportunities for new volunteers• Working with the IT Project Manager to source a new responsive website for the force• Designed online digital Annual Report in Tumblr to simplify large reports. Working with the designer, I created graphics to highlight key points of the report

• Responsible for editing and developing the college website • Writing copy for website pages - especially copy for the promotion of college courses• Providing monthly reports via Google Analytics on the performance of our School leaver, Higher Education, International and Adult website pages and progress on enrolment numbers • Train curriculum staff on how to use the colleges CMS system to update course pages • Authorising content submitted by internal staff• Having input into the tender process for a new college website • Managing student information through Capita UNIT-e system• Email creation through Adestra and Dreamweaver (HTML)• Visiting secondary schools across London to promote college courses to students • Assisting with open days hosted on college premises targeting 16 -18 year olds and Adults• Promoting the college at jobs and careers events (Skills London) at the Excel Centre, Olympia and Earls Court• Being part of a marketing team that achieved a Level 1 grade in terms of performance by fellow college staff members • Managing our digital content plan• Making sure there was consistency throughout all of our digital platforms regarding messaging• Assisting our in-house graphic designer by designing the monthly college internal newsletter, business cards, leaflets and posters• Working with curriculum staff to make sure course information pages displayed on our website was up to date and engaging to potential students • Assisting with A-Level and GCSE results day. This involved interviewing students, taking pictures and filming for case studies• Test calling our external customer service centres to check quality of service• Managing template documents (letterheads, A3, A4, A5 posters) on our SharePoint system• Managing the Print Room department

• Reception duties and taking calls from members of the public• Assisting the rent arrears department with rent collection and arrears recovery

• Log and process complaints from residents regarding major works recently completed• Making sure complaints were processed and replied to within the correct time frame• Distribution of mail to local residents • Stationed on the customer service desk greeting residents, members of the public and taking phone calls

My duties include assisting with the distribution of mail, email and faxes to partners and clients; as well as photocopying, binding, archiving, scanning and printing. I have put my I.T skills to the test with the use of databases for various tasks. I am also solely responsible for ordering all stationary supplies for the company.The time I have spent covering on Reception has enabled me to further enhance my customer services skills, as this of course involves face to face contact with clients and members as staff as well as operating the busy switchboard.

My role at GAP was to provide excellent customer service and to reach set sales targets.

My responsibilities included providing excellent customer service, maintaining the correct level of stock on the shop floor, stock checking, ordering of stock and providing information and advice to customers when required. We also had to take regular training on customer service and health and safety.