With over 24 years of experience in the creative advertising industry, I am a passionate and visionary-driven creative leader who helps brands transform and thrive in the digital era. As the CEO of Block Party, I create multi-dimensional brands that connect intelligently with their audiences.My approach is based on understanding each organisation's unique DNA and crafting strategies and tactics that integrate them into a cohesive whole. I also value human relationships and collaboration, as I believe they are the key to creating valuable and profitable businesses for a better tomorrow. I am fluent in Italian and Spanish.