Daniel Mickelson Email & Phone Number

Newport Beach, Ca, Us

Newport Beach, California, United States

Founder of Algorithm Agency, a results-driven digital marketing agency based in the warm sand of Newport Beach.

San Francisco Bay Area

Directed all marketing efforts, driving in 25 million annually. Crafted and implemented overall brand strategy to market to over 1 million guests annually, with a company-wide staff of 400.Concept and design all marketing items including: all in-store collateral, all traditional placements, all digital placements, all email copy and imagery, all social media content (Facebook, Twitter, Pinterest, Foursquare, etc), all website development.Build annual Marketing and Deliverables… Show more Directed all marketing efforts, driving in 25 million annually. Crafted and implemented overall brand strategy to market to over 1 million guests annually, with a company-wide staff of 400.Concept and design all marketing items including: all in-store collateral, all traditional placements, all digital placements, all email copy and imagery, all social media content (Facebook, Twitter, Pinterest, Foursquare, etc), all website development.Build annual Marketing and Deliverables timelines, optimize past and future marketing expenditures, streamline inter-business processes.Rebuilt email marketing capacities and now institute integrated and healthy email list growth (started with zero, and gathered over 100,000 opt-in emails and counting), with surveys/auto-responders/newsletters/and e-blasts aplenty.Clearly communicate marketing directives to all 400 employees, with a smile. Reputation management as needed on Yelp, OpenTable, Here Comes the Guide and various online reviews and articles.Working as needed in:Adobe Photoshop, Adobe Illustrator, Adobe In-Design, Caterease Event Software, Ctuit Accounting Software, Constant Contact, MailChimp, Hootsuite, Wufoo, Filezilla, Coyle Reporting, Excel, Word, Powerpoint (all on Mac and PC) Show less

Orange County, California Area

It's funny because it's true.Played sold-out concerts at House of Blues, the world famous Roxy Theatre, Viper Room, Troubadour, City National Grove of Anaheim and more.Successfully ran in the red, donating all band profits to various charities. Eventually moved to the Bay Area and the rest is history (see above job).

El Segundo, Ca

KIA MOTORS - Worked on the National Account team that produced two Kia Motors America 2013 Super Bowl commercials (among other TV/Print/OOH Creative).Presented strategic analyses of automotive competitors to upper management on Kia's market positioning.Managed diverse personalities throughout the creative process, listened to Client needs & executed extremely detail oriented tasks while meeting hard deadlines and goals.Wrote the training manual for my position… Show more KIA MOTORS - Worked on the National Account team that produced two Kia Motors America 2013 Super Bowl commercials (among other TV/Print/OOH Creative).Presented strategic analyses of automotive competitors to upper management on Kia's market positioning.Managed diverse personalities throughout the creative process, listened to Client needs & executed extremely detail oriented tasks while meeting hard deadlines and goals.Wrote the training manual for my position, proactively handled various administrative tasks, tracked network clearances for spots featuring Blake Griffin and the (possibly more famous) Soul Hamsters. Show less

Orange County, California Area

Bridge together cause driven non-profits with smart local businesses on behalf of the Orange County Advertising Federation. With an emphasis on correctly aligned strategic partnerships and relationship building, not check cutting. My door is always open to non-profits looking to partner intelligently in the OC market, or to local businesses considering integrating cause marketing into their battle plan. Doing good is officially good for business, so let's start changing the… Show more Bridge together cause driven non-profits with smart local businesses on behalf of the Orange County Advertising Federation. With an emphasis on correctly aligned strategic partnerships and relationship building, not check cutting. My door is always open to non-profits looking to partner intelligently in the OC market, or to local businesses considering integrating cause marketing into their battle plan. Doing good is officially good for business, so let's start changing the world. Cause marketing matters, check it out: www.coneinc.com/2011GlobalVideo Show less

Orange County, California Area

Lead efforts to positively impact the local community through cause-driven projects.Work to passionately unite and educate Southern California's next generation of aspiring young marketers and business professionals.

3579 5Th Avenue, #10, San Diego Ca 92103

Assisted the execution of large-scale marketing events in the local San Diego community, while initially working in the office with Excel and performing data consolidation along with any other needs as called upon.

El Cajon, California

Trained personally by the the Director of Franchise Marketing to provide a corporate connection to local non-profits (T-Bird Restaurant Group, operators of 63 Outback Steakhouses in California).Managed a finite marketing budget with the restaurant Proprietor to generate top-of-choice and top-of-mind awareness in the local community.Created, planned, executed, and post-evaluated grassroots marketing efforts. Generated significant funds for local non-profits, and attained key… Show more Trained personally by the the Director of Franchise Marketing to provide a corporate connection to local non-profits (T-Bird Restaurant Group, operators of 63 Outback Steakhouses in California).Managed a finite marketing budget with the restaurant Proprietor to generate top-of-choice and top-of-mind awareness in the local community.Created, planned, executed, and post-evaluated grassroots marketing efforts. Generated significant funds for local non-profits, and attained key strategic partnerships in the local community for both short and long term success. Created a tracker to post-evaluate effectiveness of local marketing campaigns, a VIP bar patron happy hour program which developed into an exclusive Facebook page, and promoted positive affirmation between employees with the "Outbacker of the Week" program.Accomplishments:"Employee of the Year" in 2010Multiple "Employee of the Month" AwardsHelped earn "Proprietor of the Year" in 2010 Show less

1250 Prospect Street #305, La Jolla Ca 92037

Developed profitable new relationships in the local community. Managed grassroots marketing campaigns on a finite budget with direct assistance from the Director of Franchise Marketing and the local Proprietor. Was taught the value of patience, and how to work smart (not just hard).

Bs, Marketing

Activities and Societies: Studied "Marketing Selling Strategies" abroad through University of the Pacific in Summer 2009 at University.

Education record