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I lead Brand Definition which is a highly effective team of marketing professionals operating in specialized technology markets.I enjoy every element of the business: we have fantastic clients, we work with great media and we're constantly coming up with new ideas to serve the clients and evolve our own business.We have offices in Chelsea, New York City and The Pearl in Portland, Oregon. In each, Brand Definition has a crack teams of PR, Social Media, Digital Media and production professionals ready to serve our clients in Europe, North America and Asia.Specialties: Client Services, Strategy, Integrated Marketing, Business Development, Business Optimization, Public Relations, Social Media Strategies, Advertising Creative, PlanningExperience includes work with HARMAN, ASSA ABLOY, Milestone Systems, Legrand, Hitachi, AMD, EMC, Mitsubishi, Enterprise Ireland, Eventide, THX, DTS, StorageTek,Tarantella, Biamp Systems, Middle Atlantic Products, Universal Remote Control, DMX, Fairlight, Bausch & Lomb, Emblaze Systems, ASUS, D-Tools, Hisense, Yamaha Motor Corporation, NewTek, JVC and Full Sail among others.
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Managing DirectorBrand Definition Jul 2010 - PresentBrand Definition is a content, communications and creative agency serving technology brands in the B2B and consumer lifestyle markets. We’re strategic but entrepreneurial, creative but deliberate and ambitious but grounded in strong market experience. Based in New York and Portland, OR, we are just the right scale to serve clients with an organization brimming with talent but with the care of an owner-managed practice.At Brand Definition, we exist to provide our clients with coherent and compelling brand presence and a differentiated competitive advantage. It’s why we believe that Edge Takes Shape!
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MemberForbes Agency Council May 2019 - PresentBoston, Ma, UsForbes Agency Council is an invitation-only organization for executives in successful public relations, media strategy, creative and advertising agencies. -
Industry Advisory Board MemberForth Jan 2020 - PresentPortland, Or, Us -
ProducerOutput Pdx Apr 2016 - PresentPortland, Or, UsOutput PDX is a passion play! It's a chat show about technology, creativity and entrepreneurship that we publish to social. With all the brilliant, interesting people in this unique and diverse city, OutputPDX is a new forum for the exploration of ideas, insights and experiences. -
40% Owner | Vice President | PartnerGriffin Integrated Communications Apr 1995 - Jul 2010New York, New York, UsGriffin Integrated Communications was a full service marketing communications agency with specialized practices in Consumer Electronics, Pro AV, Enterprise Computing, Broadcast, Security and General Business. -
Vice PresidentGriffin Public Relations Aug 2000 - Feb 2002These years were challenging times for most businesses but I was successful in bringing in new, strategic accounts because I ran a tight ship positioned in the middle of the market — offering businesses a more effective, cost-efficient alternative to the behemoth agencies.
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Director Of Account ServicesGriffin Public Relations Apr 1998 - Aug 2000In this position, I mapped out the range of services our agency did — and possibly could — offer our clients and I developed systems that ensured standardization and quality delivery.Developing this plan and the accompanying systems enabled us to become a lot more efficient at sharing information and generating results.It also freed up capacity that allowed us to develop a new business strategy to reach into adjacent markets and leverage our experience, relationships and technology expertise for new clients in these new markets.
Daniel O'Connell Skills
Daniel O'Connell Education Details
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South East Technological UniversityAnd Related Support Services
Frequently Asked Questions about Daniel O'Connell
What company does Daniel O'Connell work for?
Daniel O'Connell works for Brand Definition
What is Daniel O'Connell's role at the current company?
Daniel O'Connell's current role is Managing Director At Brand Definition.
What is Daniel O'Connell's email address?
Daniel O'Connell's email address is da****@****ail.com
What is Daniel O'Connell's direct phone number?
Daniel O'Connell's direct phone number is +121266*****
What schools did Daniel O'Connell attend?
Daniel O'Connell attended South East Technological University.
What are some of Daniel O'Connell's interests?
Daniel O'Connell has interest in Economic Empowerment, Technology, Soccer, Rugby, Education, Civil Rights And Social Action, Reading, Mixed Martial Arts, Science And Technology, Running.
What skills is Daniel O'Connell known for?
Daniel O'Connell has skills like Public Relations, Digital Media, Strategy, Advertising, Marketing Strategy, Marketing, Strategic Communications, Marketing Communications, Brand Development, Integrated Marketing, Management, Leadership.
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