Product development, Sourcing, Licenses, Marketing, PR
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Chief Product OfficerMustang Gruppe May 2017 - PresentSchwäbisch Hall, Baden-Württemberg, Deutschland -
Vice President Brand & LicensesTom Tailor Group Jun 2015 - Apr 2017Hamburg Und Umgebung, DeutschlandReport directly to the CEO Owner of brand P&L with full end – to – end responsibility over brand and product development, sourcing, visual merchandising, planning, allocation, controlling and brand marketing. Responsible for definition and implementation of global brand strategy | Develop long-term strategy based on target consumer needs | Generate clear brand image and differentiation | Consistent implementation of brand strategy by product divisions, channels and through marketing measures | Coordinate and overlook product creation and buying processes | Allocation of budgets for each division across all direct - to- consumer channels | Definition of collection creation rhythm with sales and sourcing | Ensure collection is consistently aligned to overall brand image across divisions | Ensure “best in class” visual merchandising – concept at POS | Responsible for all global brand marketing activities and transport of brand message consistently across all channels and countries -
Chief Product Officer (Member Of The Board)Tom Tailor Group Mar 2014 - May 2015Hamburg Und Umgebung, DeutschlandReport directly to the CEO Full responsibility for global product development-, sourcing-, and license department Develop brand,- and product strategy in consideration of end consumer,- and global market needs for the divisions Casual Men, Casual Women, Denim Male, Denim Female, Kids, Polo Team, Contemporary | Build new business branches | Presentation and reporting of P&L's , business results, product- strategies to supervisory board, managing board, investors, banks, shareholders, sales and product management| Implementation of product strategy across sales channels | Coordination of all product relevant subject areas: product creation, conception and technical development, production as well as innovation-, project-, and product management | Close collaboration with sales (WHS, FP Retail, E-Commerce, Outlet) and marketing | Develop price strategies | Monitoring of competitive field | Market research and analysis | Conception and realization of global sourcing strategy | Development of supplier benchmark,- / scorecard- system | Expansion of global license business -
Division Head_Tom Tailor Denim MaleTom Tailor Group Sep 2011 - Feb 2014Hamburg Und Umgebung, DeutschlandReport directly to the Chief Product Officer Strategic and operative management as well as managerial responsibility of division | Protection and increase of market position | Planning and adherence to defined budgets | Controlling of sourcing such as optimization of gross margin | Store checks / fashion fairs as well as international sourcing trips | Guiding the creative direction, create fashionable and 'in line with the market - collections ' | Leading the technical product development (sampling and production) | Guiding and leading of cross – divisional sourcing projects to optimize lead- times | Strategic fusion of cross divisional buying departments | Guiding and leading of cross divisional product statements | Responsible for 12 main collections, NOS collections, product statements and flash collections per year | Presentation of collection to international sales team -
Product Manager_Tom Tailor Denim MaleTom Tailor Group Sep 2008 - Aug 2011Hamburg Und Umgebung, DeutschlandReport directly to Division HeadInterface function between division head, sales, retail, outlet, e-commerce, subsidiaries, merchandising, customer service and marketing | Conceptual guidance of product statements, NOS programs, press collections, specials and flash collections | Continuous product oriented exchange with sales channels | Participant of all relevant product meetings (international presentation, prototype, concept, costing, selection) -
Merchandise Controller_Central Buying Department Men-BoutiquePeek & Cloppenburg Kg Düsseldorf Apr 2007 - Aug 2008DüsseldorfInterface function between buying,- and sales management , general manager, store manager and supplier | Planning of buying volume per season for ABC stores | Range design and planning | weekly limit- and stock projection | disposition | allocation | special item production | price negotiation with suppliers | controlling of own brand production ( quality, fit and product inspection) -
Trainee_General Management ProgramPeek & Cloppenburg Kg Düsseldorf Oct 2006 - Mar 2007Düsseldorf Und Umgebung, DeutschlandGeneral manager assistance such as sales support in stores like Düsseldorf, Köln, Essen and Leverkusen | Focal points in seminars: sales and merchandise knowledge | Sales discussions | EDP incl. Inventory control system | Visual merchandising | Leadership skills | Personnel planning | Labour law
Daniel Peterburs Skills
Daniel Peterburs Education Details
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Hochschule Niederrhein_University Of Applied Sciences_Mönchengladbach GermanyTextile And Clothing Management -
Wks Italia Srl _Firenze Italia -
Windsor Gmbh_Bielefeld GermanyApprenticeship As Industrial Manager
Frequently Asked Questions about Daniel Peterburs
What company does Daniel Peterburs work for?
Daniel Peterburs works for Mustang Gruppe
What is Daniel Peterburs's role at the current company?
Daniel Peterburs's current role is Chief Product Officer bei Mustang GmbH.
What schools did Daniel Peterburs attend?
Daniel Peterburs attended Hochschule Niederrhein_university Of Applied Sciences_mönchengladbach Germany, Wks Italia Srl _firenze Italia, Windsor Gmbh_bielefeld Germany.
What skills is Daniel Peterburs known for?
Daniel Peterburs has skills like Englisch, Art Direktion, Produktentwicklung.
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