Hi, I'm Daniel Prado, a seasoned creative leader at McCann NY, boasting over 18 years of experience in the heart of the American advertising industry. Additionally, I have experience in Portugal and spent a few years in Brazil, where my journey in this field has been marked by dedication, creativity, and a relentless pursuit of excellence.Throughout my career, I've been fortunate to earn recognition and more than 80 awards at prestigious festivals like Cannes Lions, the One Show, D&D, CLIO, London Festival, and El Ojo. My work isn't just about showcasing talent; it's about understanding how creativity, strategy, and client collaboration come together to craft impactful campaigns.What sets me apart is my belief in the importance of craftsmanship in advertising. I've come to understand that it's often the small details that make the biggest difference.Outside of work, my greatest joy comes from spending time with my family. As a father of three, I've learned the value of balancing work with cherished moments at home.Here's a fun fact about me: I actually appeared on a well-known reality TV show in America. And just to clarify, it wasn't "The Bachelor"! Any guesses?I'm not just a Group Creative Director; I'm a living testament to the power of passion, creativity, and authenticity in everything I do. And yes, I still have that adorable, terrible accent.www.daniel-prado.com