Senior Merchandiser
Aug 2023 - Oct 2023
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Daniel Reading Email & Phone Number
Supply Chain Transformation | Driving Sales Growth, Optimising Inventory
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✓ Verified July 2026
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Profile completeness 86%
Role
Supply Chain Transformation | Driving Sales Growth, Optimising Inventory
Location
London, England, United Kingdom
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Daniel Reading is listed as Supply Chain Transformation | Driving Sales Growth, Optimising Inventory based in London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Daniel Reading.
Daniel Reading previously worked as Senior Merchandiser at Childsplay Clothing and Senior Subject Matter Expert / Centre of Excellence Lead at Marks And Spencer. Daniel Reading holds Business Administration And Management, General from Epping Forest College.
Profile bio
About Daniel Reading
With over 30 years of experience in a variety of merchandising, inventory management and supply chain roles, I have a proven track record of delivering best practice solutions for product sourcing, procurement, merchandising, and distribution. I excel at analysing market trends and customer preferences, as well as building relationships with internal and external stakeholders. I am passionate about enhancing organisational performance, maximising sales and profitability, and ensuring product quality and availability. I am also skilled in communicating and collaborating with diverse teams, as well as mentoring and empowering junior staff.
Listed skills include Management, Leadership, Retail, Teamwork, and 1 others.
5 roles
Daniel Reading work experience
A career timeline built from the work history available for this profile.
Senior Subject Matter Expert / Centre Of Excellence Lead
Led the Allocation & Replenishment Centre of Excellence following the successful implementation on time and on budget into M&S of modules including JDA Allocation, Size-Scaling, Demand & Fulfilment as part of a £40m project to upgrade the allocation and replenishment systems.
Mar 2013 - Dec 2022
Senior Allocator (Womenswear)
Led Allocation in planning and executing the distribution of c £800m of stock PA. Coordinated stock and sales analysis and reporting for the area. Set and delivered the allocation pool standards for a diverse team of 14 Allocators with varied levels of experience and capability on system exploitation, size management, improved availability and reduced stock levels.Chaired of the Senior Allocator Peer Group & Womenswear Business Involvement Group representative.
Jul 2006 - Feb 2013
Range Merchandiser (Women’S Casual Tops)
In 2001, I returned to M&S as a range merchandiser in womenswear. Key accountabilities included production planning and the delivery of stock and availability targets of the T-shirts which delivered sales of c £2m per week in peak.
Feb 2001 - Jun 2006
Merchandiser
Aak Menswear
I was delighted to have the opportunity to expand my knowledge of the retail sector by joining M&S suppler AAK. Despite a modest turnover and a lean organisational design, the company employed innovative ideas and ways of working to stay ahead of competitors with far greater resources.
Aug 1999 - Jan 2001
3 education records
Daniel Reading education
Business Administration And Management, General
Epping Forest College
Education record
Chingford School
Education record
Yardley Lane Primary School
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What is Daniel Reading's role at their current company?
Daniel Reading is listed as Supply Chain Transformation | Driving Sales Growth, Optimising Inventory.
Where is Daniel Reading based?
Daniel Reading is based in London, England, United Kingdom.
What companies has Daniel Reading worked for?
Daniel Reading has worked for Childsplay Clothing, Marks And Spencer, and Aak Menswear.
How can I contact Daniel Reading?
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What schools did Daniel Reading attend?
Daniel Reading holds Business Administration And Management, General from Epping Forest College.
What skills is Daniel Reading known for?
Daniel Reading is listed with skills including Management, Leadership, Retail, Teamwork, and Customer Service.
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