Senior Proofreader
CurrentAs senior proofreader at Vladimir Jones, I like to think that I have two sets of clients: the agency’s clients and the agency’s staff. Ultimately, I am part of an agency team whose goal is to develop and deliver the best possible marketing and communications solutions to our clients. But it’s also my goal to provide a high level of QA/QC so that my co-workers and their ideas shine.From billboards with three words and a logo to complex digital executions, I’m checking spelling, spacing, grammar and punctuation; but I’m also looking at ad versions, content and change orders, color palettes, fonts, images, mandatories, brand standards, consistency and composition, and publication specifications.As technology and media change and everyone races to fill the new voids with messages, the underlying principles of language and communication remain relatively stable. The message still needs to be coherent and accurate.