Daniel Rueda Email & Phone Number

Colombia

• Creator and founder of the company, dedicated to the production and export of Hass avocado.• Responsible for managing and planning activities that will lead to effective performance of the budget established by the board of directors.• Personnel management and development of different strategies to create an optimal work environment.• Optimization of resources with excellent planning and organization in all aspects of the project. Resulting in a decrease in expenses, maintaining product quality, and thus, increasing the profitability margins of the project.• Commercial director of the project, selling over 1 million dollars in Hass avocado to European and American clients.• The company went from selling 0.75 cents of a dollar per kilo of avocado, to currently selling at 1.2 dollars per kilo, thus increasing the sale price by 62%.• Creation and positioning of the brand, so that it would be well received in international markets. Focusing mainly on the quality of the product, but also on the corporate name of the company, which is highly valued by the most demanding customers in countries such as Germany, Sweden, France, and the USA.• Implementation of certifications such as GLOBAL G.A.P, ICA export farm, and Buffer Zone to create competitiveness and positioning in international markets.• Leader in an association of small avocado growers in the area (North of the valley), with the specific objective of giving them administrative, technical, and commercial support for profitable Hass avocado projects for export.

Estados Unidos

• Main duties included: ordering supplies, recruiting international tennis players, communicating effectively with team members and coaches, planning trips, and managing budgets. •Purchased orders for equipment- evenly and correctly distributed the equipment in a timely manner. •Prepared an annual budget for the tennis head coach and tracked the transactions in the credit card.•Kept track of all the expenses of the team during the year. Did monthly reports to make sure that the expenses were on budget and justified. • Developed leadership skills and motivational techniques to encourage tennis players to increase their GPA in the classroom and at the court performance. This experience also helped me deal with different personalities and people from different countries and backgrounds.

• Analyzed processes pertaining to the utilization and integration of financial and indicative data record keeping systems, designed and documented operating procedures and process maps to identify solutions and recommendations for gaps and areas of improvement.• Managed and trained team members, assisted during on-boarding process of new hires, developed training plan and provided guidance.• Coordinated System issues fixes with the Development Team by documenting and login bugs, executing test cases and validating results.• Created automated processing tools that reduce the risk of errors by eliminating manual entries during weekly financial accounts reconciliation.• Designed training material and led cross training sessions related to systems operations and implementation of new processes across multiple teams.• Assisted with Clients Migration from legacy software application to new system platform.

• Communicated effectively with employees and other stakeholders in the company. This was to achieve new relationships by being respectful, energetic and charismatic.• Calculated and recorded company transactions, expenses, and revenues for a week.• Worked with Excel to calculate weekly changes and accounts payables/receivables.• Organized the accounting books for daily meetings and participated in meetings with the CEO.• Presented weekly reports of the work experience, challenges, relationships and aspects of the business thatcould be improved.

Master In Business Administration, Business

Activities and Societies: Assistant Tennis coach of the year 2018 Dean List 2019

Bachelor Of Science In Business Administration And Management, Business Administration And Management, General

Activities and Societies: Dean list 2016 4 times Most Valuable Tennis Player of the year 2013 & 2014& 2015& 2016 Named Tennis Team all.