Analytics Engineer
CurrentAs an Analytics Engineer at Fractal Analytica, I am tasked with a wide array of responsibilities that leverage data and analytics to inform business decisions and enhance the performance of internal processes.Skill: Google Analytics · Google Cloud Platform · Google Data Studio · Google Big Query · Google Tag Manager · Flask · DevOps · Python · MySQL · JavaScript · CI/CD · Kubernetes · Docker · Node.js · Git · WSL2 · TypeScriptI also carried out responsibilities in product operations and data analysis using the Google Cloud Platform. I leveraged Google Analytics to track user behavior on websites, measure the effectiveness of advertising campaigns, and monitor site activity, including apps, videos, and social media.In addition, I conducted scenario simulations and hypothesis testing using machine learning models.Key aspects of my role include:• Applying Data Science techniques to Digital Marketing and e-Commerce;• Executing ETL operations with Microsoft Azure and Spark SQL to collect, cleanse, and analyze large data sets from diverse sources;• Using UiPath to automate repetitive day-to-day processes;• Designing, constructing, and maintaining data pipelines;• Ensuring the availability, integrity, and security of data;• Developing and deploying Machine Learning models to assist in solving business issues and generate valuable insights;• Building, maintaining, and optimizing data visualization dashboards with Power BI and reports to support data-driven decision-making;• Continuously monitoring, optimizing, and scaling data infrastructure to guarantee the availability and performance of systems.