Daniel Smith Email and Phone Number
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Versatile, analytical, and intrapreneurial leader with proven success spearheading/growing/operating the Data Marketplace line of business at Xandr (fka AppNexus). Led partnership strategy/acquisition, partner success/onboarding, operations, and sales enablement across 60+ targeting, identity, and measurement API integrations.Experience leading Customer Success engagements for enterprise/B2B technology and analytics products, driving revenue growth and efficient marketing investment for stakeholders. 7 years leading direct reports.Domain Expertise: Advertising Technology (Adtech), Marketing Technology (Martech), Data, Measurement, Attribution, Advertising, Media, Startups, B2B TechFunctional Expertise: General Management, Business Development, Partnerships, Customer Success, Operations, Analytics, FP&A
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Marketing And Advertising Technology Specialist - Media, Entertainment, Games, And SportsAmazon Web Services (Aws) Nov 2024 - PresentSeattle, Wa, Us
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Sr. Industry Solutions Specialist, Advertising Technology And Retail MediaAmazon Web Services (Aws) May 2021 - Dec 2024Seattle, Wa, Us
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Director, Data Partnerships / Data MarketplaceXandr (Formerly Appnexus, Rebranded By At&T / Warnermedia) Jan 2020 - Feb 2021New York, UsHead of Xandr Platform Data Partnerships/Data Marketplace. Led partnership strategy/acquisition, partner success/onboarding, operations, and sales enablement across 60+ targeting, identity, and measurement partners. Managed direct reports and operating/project-based cross-functional teams. Partner to Xandr Sales team to qualify and negotiate strategic data partnerships with Agencies and Brands. -
Director, Head Of Data Partnerships / Data MarketplaceAppnexus (Acquired By At&T / Warnermedia Rebranded As Xandr) Jul 2016 - Jan 2020New York, New York, UsGlobal Head of Data Partnerships. Established Data Marketplace line of business (P&L) for Xandr/AppNexus platform. Led business development strategy/acquisition, partner success/onboarding, operations, and sales enablement across 60+ targeting, identity, and measurement API integrations. Managed direct reports and operating/project-based cross-functional teams -
Engagement Director, Customer Success / Client AdvisoryAppnexus (Acquired By At&T / Warnermedia Rebranded As Xandr) Feb 2016 - Jul 2016New York, New York, UsResponsible for expanding platform adoption and accelerating revenue growth across a global book of programmatic media buyer and seller clients (DSP and SSP).
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Engagement Manager, Customer Success / Client AdvisoryAppnexus (Acquired By At&T / Warnermedia Rebranded As Xandr) May 2015 - Jan 2016New York, New York, Us
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Manager, Strategy / Customer SuccessNeustar Marketshare Jun 2013 - May 2015San Francisco, California, UsOrchestrated cross-functional development/delivery of Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) Saas/professional services engagements, enabling clients to evaluate/optimize media investments. Prepared/presented quarterly insights presentations for Dell, Sherwin Williams, TD Ameritrade, Blackberry, and Home Depot -
Director, Revenue Management / Marketing AnalysisMohegan Gaming & Entertainment Jun 2009 - Jun 2011Uncasville, Connecticut, UsLed team of four to optimize pricing/maximize total revenue yield for 1,200 room hotel and 10,000 seat entertainment venue/arena. Defined customer segmentation/promotional strategy for digital and direct mail campaigns. Collaborated with Marketing leadership and Marketing Analytics to optimize/manage $20M+ annual promotional budget -
Manager, Fp&A And Marketing AnalysisMohegan Gaming & Entertainment Jun 2007 - Jun 2009Uncasville, Connecticut, UsHired/led team of five direct reports to optimize $20M+ promotional budget, develop revenue forecasts, engineer customer segmentation, and surface customer database trends for CMO/Sales and Marketing Leadership. Served as SME in developing technology/processes to improve customer data warehouse accessibility/scope
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Sr. Financial Analyst / Financial Analyst, Fp&AMohegan Gaming & Entertainment Jul 2004 - Jun 2007Uncasville, Connecticut, UsDeveloped annual operating budgets/revenue forecasts and evaluated capital investments in collaboration with senior leadership across Marketing, Sales, Hospitality and Retail groups. Delivered monthly and ad-hoc financial reports covering all aspects of operations. Trained/mentored new analysts and delegated assignments
Daniel Smith Skills
Daniel Smith Education Details
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The Wharton SchoolEntrepreneurship -
Bryant UniversityDual Major - Economics And Finance
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Cornell Peter And Stephanie Nolan School Of Hotel AdministrationHotel Revenue Management
Frequently Asked Questions about Daniel Smith
What company does Daniel Smith work for?
Daniel Smith works for Amazon Web Services (Aws)
What is Daniel Smith's role at the current company?
Daniel Smith's current role is AWS MarTech and AdTech for Media, Entertainment, Games, and Sports.
What is Daniel Smith's email address?
Daniel Smith's email address is ds****@****sun.com
What is Daniel Smith's direct phone number?
Daniel Smith's direct phone number is 646-723*****
What schools did Daniel Smith attend?
Daniel Smith attended The Wharton School, Bryant University, Cornell Peter And Stephanie Nolan School Of Hotel Administration.
What skills is Daniel Smith known for?
Daniel Smith has skills like Leadership, Strategic Partnerships, Public Speaking, Salesforce.com, Budgeting And Forecasting, Account Management, Sales, Marketing Analytics, Financial Modeling, Data Analysis, Forecasting, Sales Operations.
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