A digital savy multi-disciplined branding/ marketing professional with a proven track record inB2B/ B2C brand-,advertising-/ marketing services in a combination of roles; - As a brand-strategist, with use of an entrepreneurial mindset and a curious mind to truly empathize a brand, it's culture and specific values in order to build an identity which helps a brand to meet it's potential. - As a strong business development manager, skilled in 'selling' routes covering (digital) brand design & development, advertising, E- commerce, customer relationship management (CRM), and both concept- and digital development. - As a Client Manager/ Account Director in which I was able to develop broad customer relationships skills. In this role I acted as a sparring partner for my clients with the ambition to not just serve a client with creating the much needed means but mostly by helping a client to push the business forward.
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DirecteurKemari® Aug 2024 - PresentEnschede, Overijssel, Nederland -
Allround MerkbouwerBuilding Brands Bv Mar 2018 - PresentZwolle/ Amsterdam/ UtrechtBuilding Brands richt haar activiteiten op het creëren, bouwen, activeren en nurturen van merken/bedrijven. Door diep in het merk/ bedrijf te 'duiken' is Building Brands in staat om te komen tot de essentie, de waarden én het karakter van een merk. Daarnaast helpt Building Brands merken en bedrijven zich te concentreren op hun meest competitieve onderdeel dat wat een bedrijf/ een merk daadwerkelijkdefinieert. Onderscheidt ten opzichte van de concurrentie. Dit tezamen vormt de opmaat naar de creatie van een sterke, onderscheidende positionering en propositie die de basis zal vormen voor een (re-)brandfase. Building Brands is in staat om bovengenoemde strategische context te creëren én deze vervolgens door te vertalen naar een brand-/ positionering statement welke als leidraad te gebruiken is bij zowel de totstandkoming van het (nieuwe) merk of aanscherping van bestaande maar ook daarnaast bij de transitie naar middelen en/of een effectieve contentmarketing aanpak. Zowel offline als online, binnen de kaders van betreffend merk. -
Managing DirectorThe Post Jan 2022 - Apr 2024Zwolle, Overijssel, NetherlandsIn my role as Managing Director I am primarily responsible for maintaining and expanding client relationships. Furthermore I take accountability for revenue and margin on key accounts. Leading in retaining and expanding long-term relationships (including strategy development).Managing key account relationships, providing substantive advice to clients and internal organization.I am actively contributing substantive value to operations regarding projects, reviews, and client presentations.Furthermore it is my ambition to inspire the team, serving as a point of contact, and problem solver if needed.I am genuinely engaged and interested, making people feel heard.Capable of listening, even between the lines.Skilled in managing expectations to avoid misunderstandings.Communicating clearly at appropriate times within the organization.Outgoing and open without speaking out of turn.I promote a culture of continuous learning, effective feedback, and accountability for behavior and results.Not relying on old values, experiences, or merits. Instead, I am passionate about innovation. Keeping an eye on innovations around us and their potential impact on our organization. Translating that passion to the organization. -
Managing DirectorSkybox Design Agency Sep 2009 - Sep 2021Amsterdam Area, NetherlandsMy tasks covered; Managing-/leading the agency, creating brand strategy for all our identity/ branding projects, Client-/Account Director on all accounts and business development in order to bring across Skybox' proposition in best way possible in order to obtain new clients/projects.A selection of Brands we work(-ed) for:TKFRoyal Haskoning DHVTeijin TalpaXsensPandoraDe Koninklijke JaarbeursDe BijenkorfKNVBSoyuz CoffeeNederlandse BachverenigingMadurodamAOC InternationalPhilipsUnibail RodamcoAnd we helped out many more (international-) B2B/ B2C brands with a consistent, qualitative set of marketing communication means (both off- and online).OUR BELIEFSkybox specialises in nailing creativity through design. Design to create and enhance brands and products that people love. We are experienced in strategy, graphic design for both print and digital media, and illustration. We combine these skills with a solid technical execution.It is our belief that excellent design promotes clarity of message, irrespective of the medium or technology used. From inspiring identities to compelling websites, quirky print design or next-level digital execution, we believe in ideas, without limitations.Our way of working is based on direct communication between clients and designers. It is this philosophy that enables our work to exceeds expectations.OUR SERVICESFrom concept to completion, our services cover everything from brand strategy, creative direction graphic design and illustration, to website design, e-commerce, digital development, mobile design, social campaigns and SEO. See the full list on http://www.skybox.org. -
Sr. AccountmanagerCandid Jul 2008 - Aug 2009Amsterdam, North Holland, NetherlandsAs an accountmanager at XXS I worked for the following brands:EONCarglassDirk van den BroekVisionClinicsCanei -
ProjectmanagerWunderman Thompson Aug 2007 - Jun 2008AmsterdamIn my period at Ubachs I mostly worked for Vodafone exclusively;- retail- CRM- Business to business- Marcom -
Account ExecutiveTmp Worldwide Nov 2006 - Jul 2007TMP Worldwide is a an advertising agency with a specialization in labor market communication. In my period with TMP I worked for the following brands:- IBM- Stork- VU Medisch Centrum -
AccountmanagerCtrl+N Design Jan 2006 - Oct 2006I managed different kind of projects concerning design for a variety of organizations.
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PartnerStudio Pak Jan 2003 - Dec 2005Studio Pak a great inititiative in which I got the chance to take part. Started from scratch Studio Pak build a name for itselves working for all types of organizations. A multidisciplinair design agency with both conceptual knowledge as exceptional graphicdesign skills.
Daniël Spaan Education Details
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Bedrijfseconomie
Frequently Asked Questions about Daniël Spaan
What company does Daniël Spaan work for?
Daniël Spaan works for Kemari®
What is Daniël Spaan's role at the current company?
Daniël Spaan's current role is Directeur Kemari Digital.
What schools did Daniël Spaan attend?
Daniël Spaan attended Windesheim.
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