Daniel Sutherland Email & Phone Number

New York, New York, Us

• Led (50+) digital-first marketing campaigns to engage clients and prospects in specific sectors to help them understand Marsh’s products and services.• Partnered closely with executive leaders to develop annual budgets that aligned with the long-term objectives of the firm to drive continuous improvement.• Helped to expand our marketing technology infrastructure at the enterprise level to better connect marketing and sales.• Directly managed campaigns across multiple marketing channels including digital, social, and events.• Drove alignment of business objectives to marketing’s strategic annual goals.• Communicated clear quality standards and was responsible for contractual and regulatory compliance.Currently I specializing in marketing to the following industries:AutomotiveChemicalFood/BeverageManufacturingRetail/WholesaleTransportation

London, England, Gb

• Developed and implemented marketing strategies for the Midwest region to create innovative programs and set up continuous effectiveness measurements to drive 10-15% sales growth.• Collaborated closely with multiple business lines, delivering innovative solutions and effective project management to engage internal stakeholders, clients, and prospects.• Managed marketing content and budgets for client portfolio of entertainment initiatives (200K+).• Established governance standards across a portfolio of initiatives to support change management.

London, England, Gb

Irvine, California, Us

• Developed social media content which directly increased connections by 22%.• Created and implemented pay per click advertising campaigns through Facebook Advertising.• Developed an HTML email newsletter and managed distribution to more than 5,000 B2B contacts.• Designed and implemented a direct mail campaign with customer specific video playing cards to entice high value customers with a conversion rate greater than 40%.

Palm Desert, Us

• Designed and ran pay per click advertising campaigns through Google Ad Words, Facebook Advertising and Pre-Roll Video.• Redesigned the company’s website to focus on marketing and measured the results through Google Analytics for an increase in traffic of 43%. • Oversaw and managed the marketing budget of over three hundred thousand dollars.• Managed content creation and brand adherence across social platforms such as Facebook, LinkedIn, Twitter, Instagram, Snapchat and Yelp.• Oversaw event planning for corporate sponsorships to promote brand awareness.• Implemented, managed, and trained employees on an enterprise level Customer Relationship Management (CRM) system that was connected with the company Point of Sale System (POS).• Managed a team of three consisting of a Graphic Designer, CRM Specialist, and a Marketing Assistant.

Washington, Dc, Us

• Supervised over half a million dollars of advanced military telecommunications equipment to ensure critical correspondence between unit leadership and local personnel for directing military operations.• Developed advanced skills at computer diagnostics and networking used to assess and improve communications.• Led teams of five to maintain equipment readiness and personnel safety.• Attained a secret clearance with the US Government.