President Townsville/North Queensland Division- Caravan Park Association Queensland

Stellar solutions are a supplier to the hospitality industry with more than 20 years experience across all areas of cleaning, hospitality equipment, kitchen fit-outs and general equipment. We specialize in the Restaurant, Hotel and Café industry, and we are committed to bringing you the very latest in hospitality innovations.

• Emphasis on wage control and COGS• Create brand awareness and in house promotional collateral• Create and implement Local Area Marketing Plans – Hotel, Events & Day Spa• Make an alliance within the local community stakeholders and leverage of the relationship building the hotel profile • Generate International exposure through the franchisee distribution channels and with local government bodies through direct and indirect advertising• Day Spa focus with emphasis on local awareness through direct marketing and creation of databases and formalising call to action advertising• Contracting volume room nights and negotiating corporate contracts for accommodation

• Responsible for achieving optimal guest satisfaction and a good working environment to attain all set objectives in accordance with the Standard Operating Procedures and Policies as set out by the company. • Implementation of optimal and attractive products and services required to address the hotel’s target groups, based on pre-agreed marketing plans and budgets.• Create and implement Local Area Marketing Plans – Hotel and Restaurant• Determination of the workforce, recruitment and hiring of new staff, supervision of sufficient introduction, execution of performance reviews and training of staff.• Ensure an adequate administration, for the outgoing and incoming invoices, for the payment of invoices and for drawing up periodical management data. Justify deviations and differences.• Implement the SOPs optimally in the hotel and act as a flag ship establishment for the brand.• Adopt a hands-on approach in monitoring the implementation and execution of marketing programmes

• Negotiate accommodation and meal rates with hotels/motels across Australia.• Weekly Product updates to Departmental Heads.• Content Management - Expanding Horizons website.• Oversee Travel Insurance program.• Collaborate & produce Trade newsletters.

• Circa $63m 2009 and $70m 2010 – 51 hotel portfolio• Building strong relationships motivate and generate excitement around Choice Hotels Australasia business model.• Facilitating classroom training and in field coaching as needed, Assess and coordinate training needs of region and allocate resources as needed and within budget.• Conduct site visits and review training & merchandising elements, collect best practices and opportunities for franchisee enhancements.• Coach and assist franchisees to grow their business through brand alignment ensuring brand standards are never jeopardized• Determine new opportunities by analyzing franchisee business needs, utilizing a Sales and Marketing Team• Develop and deliver the business plans through carrying out research, formulate market analysis and deliver accurate business reports.