Daniel Webb Email & Phone Number

Epsom, GB

London Area, United Kingdom

London Area, United Kingdom

Finerbase is an investment group that initiates and develops fintech and regtech products, acts as a growth partner for companies in technology and the financial services sectors, structures investments and drives investor relations. My interim role at Finerbase was brand and marketing lead to deliver the rebrand of four private banks into one global.

London, England, United Kingdom

Over the past three years, I have worked locally and globally with clients on an interim basis to increase market share in the financial, energy, loyalty and logistics sectors. Delivering a high degree of success through tried and trusted methods to build brand fame, drive media efficiency and greater returns of investment in strategic and trading.

Manchester, United Kingdom

Auden is on a mission to build a great business by doing the right thing – working hard to achieve the right outcomes for every customer, serving well and charging less. Finance is just the beginning. Data-driven insights on what customers need will take us to other sectors and industries where we can extend freedom of choice and make a positive social.

Helvar provide smart building solutions in over 25 different countries, as the Global Head of Brand and Marcomms I was responsible for growing the customer base in established and new markets. Leading business proposition development through digital transformation from selling hardware products to smart building (IoT) data and services.

Launched.

Tasked with recovering consumer business revenue growth; working with senior stakeholders to develop and execute ATL & BTL acquisition and retention campaigns.

Worked with the wider business to enhance customer journeys with online booking, membership joining and offline tours to improve conversion rates, resulting in targets being exceeded YOY and.

Reset the brand strategy to put the customer first by recognising the need for change for long term commercial success.

Refreshed brand identity and tone of voice to make it fit for purpose with new assets, guidelines and training to reflect the new brand direction.

Established brand guardianship to keep everything on track with clinics.

Interim 3 month role to roll out the first ever-joint brand and acquisition campaign to help jump-start sales and reposition the business beyond health insurance. Working with senior stakeholders to challenge objectives and direct agencies to shakeup the brand to be less stuffy with a warmer more iconic, fun and interactive look and feel using a new media.

Qatar

Based in Qatar, telco giant Ooredoo has operations in 17 markets in the Middle East, North Africa and South East Asia. In my time here, I’ve been responsible for:

Engaged markets to consider shift from multiple to single global brand, conducted desk and market research on customer needs (including segmentation profiling), explored brand hypothesis.

I worked with the O2 brand across all of its markets: the UK, Ireland, Germany, Czech Republic and Slovakia. Here are some of the highlights:

* Grew O2 UK customer base from 11m to 25m customers in less than five years.
** Telefonica acquired O2 for £18bn in January 2006 with the FT attributing £7bn to the brand.
*** Evolved O2 More.

I worked closely with Ericsson, AMD and Akamai to develop advertising campaigns across TV, outdoor, radio, press and online – ranging in spend from £200k to £8 million.

I worked closely with Nokia and Unilever to develop and implement global press campaigns (including media buying), corporate and product brochures, and videos. I also helped coordinate their global magazines.