Daniel Whitlock Email & Phone Number

Salt Lake City, Ut, Us

Louisville, Kentucky, Us

[Student Information System and CRM for Higher Education Institutions]• Hired as the first product individual; implemented Agile product practices company-wide with operations, design, sales, marketing, customer success, and engineering• Building version 2.0 of the entire core SaaS product from the ground up to disrupt legacy systems with a “next-gen” SIS (student information system)• Built ancillary Student Portal and CRM/lead management tool for land-and-expand go-to-market strategy• Hired design and development agencies to move up the company go-live and to support the internal dev team• Drove strategy, developed key partnerships, and established SME braintrust and Beta program to use in research and discovery• Attended higher-ed conferences to support sales, gain relationships with customers, and meet vendors and other industry experts

First, Us

[First digital platform for longevity-focused practices, providers, and patients.]• Founding Product Manager; brought in by CEO to build a patient mobile app and a B2B provider platform webapp from ideation to launch• Collaborated closely with cross-functional teams including medical, operations, member experience, design, and development• Grew the app from $0 to $20,000 MRR of direct-to-consumer sales• Led strategic pivot to a SaaS model targeting healthcare professionals and clinics; designed and implemented new workflows, functionality, and product positioning to meet this segment’s unique needs

Salt Lake City, Utah, Us

[Health, diet, & fitness mobile app and e-commerce store.]• Owned strategy, roadmap, and growth of a $1M ARR mobile app and a $12M ARR e-commerce platform• Led a complete redesign of both products; approach included research, data analysis, user testing, prototyping, and many iterations• Implemented analytics tools, improved UX on user journeys, realized new information hierarchy, and built multiple other retention and quality-of-life features

Woodland Hills, Ca, Us

[Built a variety of applications for a variety of clients in a variety of industries (healthcare, education, automotive, banking, and life sciences).]• Launched 6 digital products for clients in healthcare, education, supply chain, and banking—from problem definition to concept to market• Led 4 teams of 4-8 each, including UX designers, full-stack developers, and project managers• Defined and prioritized requirements by observing, interviewing, and testing prototypes with stakeholders and end-users• Influenced corporate strategy and product vision at client companies by conducting operational and financial analysis, user and market research, design audits, and data interpretation and synthesis

[VIPKid for classrooms; white-label, b2b, live ESL video lessons.]• Created Orbly’s mission, business model, innovative product offering, and sales and market penetration strategies; recruited 2 Chinese co-founders; partnered with 10 Chinese and 3 US companies• Led company of 28 employees which included product and program managers, marketing and sales, business development, and teachers• Raised $250k in seed funding from 3 angel investors• Designed and oversaw the overseas development of YouLoveEnglish, a teaching platform web app, along with 2 service products for exchanges of students and teachers between the US and China

[Series B ESL and Camp Education Startup.]• Developed educational services and technology products in China—shifting company strategic vision to focus on underserved markets and further differentiate over competitors; implemented JTBD practices to innovate on these new products resulting in a 100% increase of English camp sales• Led a team of 3 to run product, marketing, training, and logistics• Coordinated with sales and finance departments for market integration of new localized products• Managed the merger of Impact Exchanges into Green Camp—reconciling differences in communication, culture, objectives, priorities, and processes; implemented best practices to integrate American and Chinese staff to work efficiently together and to achieve common goals

International student and teacher exchanges, and ESL and Camp education.• Oversaw branding and strategy to match market opinion with company goals• Brought on 20+ Chinese client partners and increased teaching volunteers from 10 to 40+ per year to China by Implementing new sales practices and product offering• Led 6 teams of ~15 volunteers per team, training in ESL practices and Chinese culture as well as managing visas and travel

[English talent competition and English training school.]

Bachelor'S Degree, International Business

Undeclared