Daniel Wittenberg Email & Phone Number

New York, NY, US

• Architected and implement a full-stack platform that allows teams to launch marketing campaigns on NYT sites and apps
• Expanded adoption of access and messaging systems across NYT products (News, Cooking, Games, Wirecutter, The Athletic)
• Aligned business and editorial stakeholders on the introduction of high visibility access changes, such as open access for coronavirus content

Greater New York City Area

• Pitched, prioritized and roadmapped machine learning opportunities in service of subscription growth, such as personalized access rules and subscription pricing
• Collaborated with a team of data scientists, analysts, and software engineers to launch two iterations of a machine learning-powered paywall model

• Gathered requirements for a new customer journey that promotes reader habituation and account creation before asking readers to subscribe
• Facilitated weekly meetings with stakeholders to prioritize initial use cases for the Times' first application of machine learning to subscription growth and align on a definition of success

Greater New York City Area

• Designed and implemented the testing & optimization roadmap for NYT subscription marketing
• Collaborated with designers, developers, analysts and offsite media leads to roll-out acquisition best practices and optimize messaging by audience

New York, New York

New York, New York

• Developed an index of targetable personas based on first- and third-party data for use by outside advertisers purchasing onsite inventory

Usdan Student Center

• Promoted and managed biweekly student events with a $20k/semester budget

Middletown, CT

• Facilitated 3-hour trainings for student groups on issues of sexual assault, rape, substance abuse and relationship violence
• Built communities of active bystanders who recognize, and intervene effectively in, unsafe situations

Middletown, CT

Middletown, CT

• Communicated and met with student leaders, alumni, and top University administrators throughout the process of co-education
• Represented the organization to the Wesleyan community during a period of massive transformation

New York City

• Created, curated, and edited audio, visual, and written content for the foundation's new website

Usdan Student Center

Becket, MA

• Fostered strong interpersonal relationships and constructive group dynamics

New York City

Bachelor Of Arts - Ba, College Of Social Studies

College of Social Studies, with Certificates in Writing and Environmental Studies The College of Social Studies is an interdisciplinary.

Education record

Activities and Societies: Editor-in-chief of Dynamo - Bronx Science's Literary Magazine, Yearbook Designer