Daniela Barrera (She/Her) Email & Phone Number
Who is Daniela Barrera (She/Her)? Overview
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Daniela Barrera (She/Her) is listed as Founding Partner at Nourish Global at Nourish Global, based in London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Daniela Barrera (She/Her).
Daniela Barrera (She/Her) previously worked as Founding Partner at Nourish Global and Founding Member at Impact100London. Daniela Barrera (She/Her) holds Doctor In Political Sciences, Sociology & International Communications from University Of Florence (Italy) / University Of Dijon (France).
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About Daniela Barrera (She/Her)
20+ years experience of international strategic business, brand and innovation management, gained with consulting, communications and insight leaders across the globe, and, since 2011, as a founder and investor. Based out of the UK, China, France, Italy and Singapore. Career . Co-founder and Partner at Nourish Global, London, Oslo & Singapore. Founder of Kitchen8, March 2011, London & Singapore. Head of Strategic & Digital Planning for Publicis Group Hong Kong /Greater China . Group Head of Strategic Planning & Insight for Leo Burnett Group in Italy - with global lead on innovations for P&G Femcare BU and Fiat; regional on Nintendo and Ariston.. Previously: Leo Burnett London, Ipsos-ASI London, Icon Research & Consulting (now part of Kantar Consulting) London and Makno & Consulting (Deloitte Group) Milan.Client listEssity (Bodyform, TENA, Tork), Ferrero (Nutella, Kinder, Tic Tac, Ferrero Rocher, Famous Amos), Beiersdorf, Polestar, Campari Group, Novozymes, Luxottica, Ray-Ban, Oakley, Freudenberg Group, P&G, McDonald’s, , Danone, Diageo, Kellogg’s, Nestle, Rana, Brands, SC Johnson Wax, Coca-Cola, Colgate, HP, Fiat, Pirelli, Marriott, Aracari, Sanofi-Aventis, Pfizer, L’Oreal, Philip Morris, Bata, Marie Claire, Nintendo, MGM Grand Macau, Citibank, Generali Assicurazioni, Guangdong Development Bank, Ariston/Hotpoint, Electrolux, Breil.Thought LeadershipMember of the Qualitative Panel of the Asian Consumer Insight InstituteBrand Ambassador of The WTO (World Toilet Organisation)Hong Kong 4A’s LecturerEffie for Tempo tissue (Essity) and a number of Asian marketing accreditations for Citibank.A Good Life on Good Grounds, Publicis Greater China Study on the long-term effects of the global economic crisis across the region. This received extensive local and international media coverage to include BBC and CNN.Listed among the top 100 Italian managers under 40Contributed to the Italian edition of “Strategic Brand Management” by Professor K.L. KellerContributed to winning various international awards (Cannes Lions, Effie’s, Clio) @ Leo Burnett.EducationUniversity of Florence, Italy - Faculty of Political Sciences; University of Dijon, Faculty of International Communications. Degree in Sociology and Communications (110 cum laude/110).
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Daniela Barrera (She/Her) work experience
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Founding Member
CurrentThe Power of Collective PhilanthropyImpact100 London is a philanthropic impact fund to give transformative grants to local charities that primarily benefit women and girls in London.
Founder And Ceo
Kitchen8 is a new-breed strategy & innovation agency. We focus on solving difficult growth challenges by reimagining businesses, brands, products, categories and capabilities. We do this organically, yet transformatively. We believe in speed. We get to bold answers fast, iterating them alongside our clients to unlock fresh growth.We are proudly category.
Head Of Strategic & Digital Planning Greater China
Reporting into the Greater China CEO, I had overall strategic planning responsibilities for Publicis Main Agency and Modem - the digital arm - across the client local and international portfolio. Key responsibilities also encompassed new business activities and the development of a “conversation changing” culture within the Group. Key clients: Citibank.
Group Head Of Strategic Planning And Insight
Responsible for strategic direction of the whole Leo Burnett Group portfolio of brands including P&G and Fiat globally and Nintendo, Ariston-Hotpoint and Generali Insurance regionally.Leo Burnett Italy was the third biggest Burnett office globally at the time.
Planning & Research Director
Responsible for the strategy of Leo Burnett ATL and new business in the region, winning a number of new clients and international awards Leading and coaching multi-national planning teamsCreating a strategic culture within the agency
Planning & Research Manager
Originally recruited to support the McDonald's UK account with consumer insight and within two years given responsibility for strengthening McDonalds' insight and brand equity globally. Also, made responsible for the roll out of Leo Burnett's brand equity toolkit across the UK portfolio. working in synergy with the global headquarters in Chicago.
Research Manager
Recruited as a research executive to work for the advertising and brand equity arm of the Ipsos Group and promoted yearly for three years. Responsible for local and international clients, day-to-day lead on Coca Cola, Colgate and SC Johnson Wax advertising and branding research.
Research Executive
Recruited to work on consumer segmentation and NPD research and consulting across a plethora of accounts ranging from Brita to Sheba and Ladbrokes.
Project Manager
Graduate position, supporting CEO and Senior Strategists across a variety of clients and projects, with a focus on new media, television formats development and qualitative research.
Daniela Barrera (She/Her) education
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University Of Florence (Italy) / University Of Dijon (France)
Frequently asked questions about Daniela Barrera (She/Her)
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What company does Daniela Barrera (She/Her) work for?
Daniela Barrera (She/Her) works for Nourish Global.
What is Daniela Barrera (She/Her)'s role at Nourish Global?
Daniela Barrera (She/Her) is listed as Founding Partner at Nourish Global at Nourish Global.
Where is Daniela Barrera (She/Her) based?
Daniela Barrera (She/Her) is based in London, England, United Kingdom while working with Nourish Global.
What companies has Daniela Barrera (She/Her) worked for?
Daniela Barrera (She/Her) has worked for Nourish Global, Impact100London, Kitchen8, Publicis, and Leo Burnett.
How can I contact Daniela Barrera (She/Her)?
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What schools did Daniela Barrera (She/Her) attend?
Daniela Barrera (She/Her) holds Doctor In Political Sciences, Sociology & International Communications from University Of Florence (Italy) / University Of Dijon (France).
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