I have the ability to conduct creative analysis and design best-fit solutions for multi-faceted campaigns/customers/advertisement including interactive media, design, digital campaigns and social media marketing strategies. I’ve assisted clients from all backgrounds and industries to design and implement thoughtful and impactful Branding tools to help grow their business.Consequently, from monitoring trends and analyzing metrics to driving brand awareness and increasing SEO, my expertise can be leveraged to enable successful marketing and online communications strategies. I excel at leading efficient and productive teams and implementing forward-thinking strategies and concepts to create and sustain revenue growth.Also, I am an experienced Multimedia Designer with a demonstrated history of working in the graphic design industry. Skilled in Acrylic Painting, Adobe Illustrator, Leadership, Microsoft Excel, and Social Media. Strong arts and design professional with a Master of Science in Business Entertainment - focused in Digital Marketing, Entertainment Branding, Publishing and Distribution. Also, The ability to create Pro Forma Financial Statements.
Www.Danielacalderadesigns.Com
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Multimedia DesignerWww.Danielacalderadesigns.Com Aug 2015 - Present• Create strategies and campaigns for client as part of the brainstorming session.• Support on the execution of different campaigns, came up with innovate content ideas for a range of different platforms, as part of wider content strategy.• Help identify marketing trends and key opportunities for innovation.• Create marketing materials and develop webpages.• Understand company product and brand.• Organize market research and analyze questionnaires and other forms of feedback.
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Graphic DesignerHola Ciudad Comercial Sep 2015 - PresentVenezuelaCreated brand personality for the location (shopping mall) and all graphic materials for print and digital promotions.
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Digital Marketing ManagerRichco International Jan 2021 - Aug 2021Orlando, Florida, United States• Created new website and track the website flow• Tracked and measure SEO and Google Analytics metrics and provide reports• Measured ROI & KPIs• Identified trends and insights• Oversee all the company's social media accounts• Optimized content for the website and social media platforms• Created paid campaigns on social media platforms• Provided internal reports on a regular basis -
Graphic DesignerMarlex International Llc 2019 - 2020• Created new and original designs from scratch for brands based on client specification, needs and brand image• Made sure that job deadlines are met in due time, ensuring that job quality is the best• Created and maintained files for all creative assets and resources, such as software, art materials, and special fonts, which are needed for record keeping and referencing• Evaluated and manage production resources to enhance high productivity and allocations• Facilitated product campaigns and marketing via emails, microsites and other landing pages to boost client to customer interactions• Supervised and mentored design staff on project execution, and submit performance report on assigned projects to the executives for appraisal. -
Front Of House ManagerJrpros Llc 2018 - 2019Miami, Florida, United States• Managed a team of twenty people • Responsible for coordinating four fashion shows per day for seven days at the Miami Fashion Week 2018, Miami Swim Week 2018 and Miami Fashion Week 2019. • Responsible for gift bags, ticketing and seat assignment.
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Multimedia DesignerAcoch Music Productions & Entertaiment Mar 2017 - 2018Miami/Fort Lauderdale Area• Illustrated concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts.• Prepared final layout by marking and pasting up finished copy and art.• Completed projects by coordinating with outside agencies, art services, printers, etc.• Maintained knowledge by attending design workshops; reviewing professional publications; and participating in professional societies.• Supported customers by providing helpful information, answering questions, and complaints. • Supported clients and customers and help ensure that customers are satisfied with products, services, and features• Prepared design and work to be accomplished by gathering information and materials.• Maintained customer accounts by recording account information• Recommended potential products or services to management by collecting customer information and analyzing customer needs• Developed logos, branding, corporate identity design, graphics and visual for products, illustration for advertisements, brochures, editorial design, look and feel for web development, packaging, interior design , social media campaigns, presentations, displays, stands among others.
Daniela Caldera Education Details
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Arts, Entertainment, And Media Management -
Digital Communication And Media/Multimedia
Frequently Asked Questions about Daniela Caldera
What company does Daniela Caldera work for?
Daniela Caldera works for Www.danielacalderadesigns.com
What is Daniela Caldera's role at the current company?
Daniela Caldera's current role is Graphic Designer | Marketing Coordinator | Social Media Marketing | Multimedia Designer.
What schools did Daniela Caldera attend?
Daniela Caldera attended Full Sail University, Full Sail University.
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Daniela Caldera
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