Daniela Ciceri Email & Phone Number

London, United Kingdom

I joined JD Marketing to work on the events side of the business but my role soon expanded into B2B marketing. I now specialise in press outreach and content-based programmes that utilise PR as a core part of the B2B tech marketing mix.I carried out a number of very successful PR campaigns always exceeding deliverables targets for a number of technology companies. My role involves:• Thought leadership campaigns planning, production and distribution• Market research and competitor analysis for my customers• Content creation, proof reading and editing• Social media campaigns building• Reporting (internal and external for customers)• Planning, execution, management and follow-up of multiple events of all sizes, from small to large scale• My clients are predominantly large size technology companies (Oracle, Salesforce, Symantec)• Multi-team management (event delivery, media production, content creation)• Budget management• Liaison with venues, AV companies, media production teams, caterers, corporate gifts suppliers, florists etc.) – well established list of preferred suppliers

• preparation of all marketing written material both in English and in Italian (brochures, press releases, press articles, client promotional letters);• identification of promotional opportunities and their implementation and management of press relations.

London, United Kingdom

I managed a team of up to 10 people in charge of organising conferences, corporate entertainment, investor relations, research analyst and deal roadshows. The team was much smaller when I took charge and grew very successful over the years. My role involved:• Project-management of conferences/events in Europe and the UK. My team organised on average a total of 31 conferences per year: attendees ranged from 40 to 400 and budgets ranged from $35,000 to $1 million.• Identification and management of exhibition sponsorship opportunities in the UK, working closely with Firm Management. Many client events such as private viewings, receptions and employee workshops were organised around these sponsorships. Some of the major exhibitions I was involved with are: Elizabeth (National Maritime Museum), Van Dyke (Royal Academy), The Aztecs (British Museum), Sargent (Tate Britain).• Drawing up of the yearly Business Plan/Marketing Strategy.• Front-line involvement with clients of all nations/cultures when organising deal and investor relations roadshows.• Negotiation of rates with vendors and direct involvement in establishing the firm’s preferred suppliers list.• Conference and entertainment budget draw-up, approval/control and reporting (managed yearly budget of approximately $4 million).

Milan

Milan Area, Italy