Daniela Hauffe Email & Phone Number

São Paulo, Brazil

Campinas E Região

Atuação como Consultora Independente: Consultoria técnica para impulsionar o crescimento e a eficiência operacional das empresas clientes, em especial no segmento de especialidades químicas, onde a contínua introdução de novos produtos e aplicações é essencial para assegurar um crescimento sustentável perante a concorrência. Análise minuciosa das operações da empresa e identificação de oportunidades de melhoria, implementando soluções inovadoras que maximizam a produtividade e a rentabilidade.

Campinas, São Paulo, Brasil

• Leading the product development, technical assistance, and automation teams, known as the Solutions Factory, delivering service packages to solve customers' packaging demands.• Responsible for the Product Development team at national level, distributed among 4 factories in Brazil. Interface between Sales and the factory, ensuring the correct understanding of the customer's needs and the feasibility of production in the factories.• Responsible for cost management, implementing actions… Show more • Leading the product development, technical assistance, and automation teams, known as the Solutions Factory, delivering service packages to solve customers' packaging demands.• Responsible for the Product Development team at national level, distributed among 4 factories in Brazil. Interface between Sales and the factory, ensuring the correct understanding of the customer's needs and the feasibility of production in the factories.• Responsible for cost management, implementing actions that led to a 10% reduction in total costs. Creating opportunities to reduce costs and increase efficiency to generate advantages to be exploited by the Commercial Department.• Responsible for defining the implementation strategy for the packaging automation service and managing contracts.• Focus on actions related to sustainability. Evaluating suppliers, seeking to meet clients' needs for sustainable solutions.• Recognized as an inspiring leader, with a high level of engagement and collaboration. Development of successors using career counseling tools, individual development plans, one-on-one agendas and team building workshops.• Created and structured the Innovation Department, implementing the entire innovation process, from capturing opportunities to implementing and assisting clients, using the Stage Gates methodology for Innovation Projects, deploying the governance already implemented in the USA.• Formation of the team, implementation of the project pipeline, with more than 100 projects, and management of the indicators for this process. Through the established project prioritization criteria, projects were implemented that led to the delivery of the Innovation result, surpassing the 2023 EBITDA target of R$55 million.• Developing the process for introducing new products. Holding Innovation Days with clients.• Deployment of innovation projects from the United States to Brazil, adapting them to the domestic market. Show less

Campinas Area, Brazil

Reported to Global Innovation Vice-President based in Paris. Team with 22 reports, including 6 direct ones (coordinators and researchers). • Managed the R&I operations (innovation projects, new molecules launching, development and scale-up of new processes and its applications, setting and managing the associated investments) to the HPC, Agrochemicals, Oil & Gas, Paint & Coatings, and I&I. • Set the R&I strategy for the region aligned to global GBU ´s strategy, and concentrated efforts… Show more Reported to Global Innovation Vice-President based in Paris. Team with 22 reports, including 6 direct ones (coordinators and researchers). • Managed the R&I operations (innovation projects, new molecules launching, development and scale-up of new processes and its applications, setting and managing the associated investments) to the HPC, Agrochemicals, Oil & Gas, Paint & Coatings, and I&I. • Set the R&I strategy for the region aligned to global GBU ´s strategy, and concentrated efforts to adjust the market needs in Latin America.• Managed the Innovation pipeline in Latin America focused on disruptive Innovation, circular economy, and sustainable development.• Led and motivated the team to unleash their Innovation potential and searched for the best human resources to achieve the objectives with practical results for the business.• Developed the concept of open innovation. Managed the government funding program (Lei do Bem).Project Leader of the new enzymatic process replacing the chemical route to increase the portfolio of sustainable products. Show less

Campinas Area, Brazil

• Responsible for the short, medium, and long-term technology strategy and budget, including CAPEX, always with a focus on cost reduction. Responsible for approving CAPEX projects, detailing the investment project to support strategic growth of around 5%/year.• Projects and Technology - Responsible for prioritizing the implementation and cost management of improvement projects in the region in line with the budget and corporate strategy. Main focus on cost reduction and operational… Show more • Responsible for the short, medium, and long-term technology strategy and budget, including CAPEX, always with a focus on cost reduction. Responsible for approving CAPEX projects, detailing the investment project to support strategic growth of around 5%/year.• Projects and Technology - Responsible for prioritizing the implementation and cost management of improvement projects in the region in line with the budget and corporate strategy. Main focus on cost reduction and operational excellence projects, sustainability, DEI, innovation and lean production. • Implementation of innovative solutions to leverage operational efficiency, reduce costs and improve supply chain visibility and the corporate climate.• Responsible for process management: process capacity assessments for risk analysis and identification of bottlenecks and ensuring that all production equipment operates at its optimum capacity, solving problems arising through statistical tools and process analysis.• Leadership of 3 elements of PSM (Process Safety Management) - Process Technology, Technology Change Management and Management of Change.• Improvement in the quality index (RFT), process reliability and an 80% reduction in the number of customer complaints.• Definition and implementation of continuous improvement actions and projects focused on EHS, quality and productivity.• Responsible for Process Safety at the region's 2 surfactant and ester factories, identifying and mitigating the risks mapped in the plant's processes, facilities, and safety practices. • Ensuring the quality of the manufacturing process of the technologies of the 2 plants, optimizing these processes and updating technology in accordance with the best global practices both internal and external to Rhodia.• Manufacturing management in compliance with MAPA, ANVISA and IBAMA regulations and in accordance with Good Manufacturing Practices (GMP). Show less

Itatiba, São Paulo, Brasil

• Active participation in the development of GBU Surfactants' expansion strategy in Latin America, through the acquisition of 2 new companies. Leading discussions with CADE on the M&A process and the integration of all the acquired company's activities: financial, accounting, IT, HR, tax, logistics, planning and manufacturing processes, including HSE, process and quality procedures.• After the acquisition, she was appointed Project Director for the closure of the Santo André unit and the… Show more • Active participation in the development of GBU Surfactants' expansion strategy in Latin America, through the acquisition of 2 new companies. Leading discussions with CADE on the M&A process and the integration of all the acquired company's activities: financial, accounting, IT, HR, tax, logistics, planning and manufacturing processes, including HSE, process and quality procedures.• After the acquisition, she was appointed Project Director for the closure of the Santo André unit and the transfer of the assets to the new unit in Itatiba, as well as its expansion to 3 times the installed capacity of the acquired unit, a successful project, implemented on time, at cost and without any HSE incidents, a highlight for the region.• Obtaining Installation and Operating Licenses: negotiations with CETESB, City Hall, Military Police, IBAMA, Rota das Bandeiras, DAEE (granting the right to use water resources), CPFL, MCTI, community leaders.• Preparation and approval of the Business Plan for this project and success in the post-implementation governance audits, which accompanied the validation of the proposed performance KPIs.• Management of the outsourced companies that carried out the project definition stages, according to the PMBOK (Waterfall) methodology, and the construction phase, with complete management of the work.• Building an environment of synergy between the Production, Quality, Engineering, Maintenance, Logistics Planning and HR teams. Strong integration with support areas such as Legal, Regulatory, Safety (EHS). Show less

São Paulo, Brasil

• Responsible for 100% of new product launches, guaranteeing the business strategy.• Accomplished the market studies of the Business Unit supporting the decision-making in the strategic planning process (new investments/ market positioning). • Managed Competitive intelligence by analyzing the market participation, price trends, and product portfolio. • Responsible for executing the strategy for each market, analyzing and ensuring the technical feasibility of manufacturing in order… Show more • Responsible for 100% of new product launches, guaranteeing the business strategy.• Accomplished the market studies of the Business Unit supporting the decision-making in the strategic planning process (new investments/ market positioning). • Managed Competitive intelligence by analyzing the market participation, price trends, and product portfolio. • Responsible for executing the strategy for each market, analyzing and ensuring the technical feasibility of manufacturing in order to gain market share through the implementation of new technologies and new products transferred from Global to the region (technology transfers). Leading the analysis of the region's asset footprint involving the entire business portfolio with a view to supply sustainability.• Joined the M&A team performing the due diligence of the acquisition of two new companies, and elaboration of the strategy for investment, that resulted in the acquisition approval of the two chemical companies by the investor's board and CADE. • Responsible for ERCA company´s Integration Process acquired by Solvay. Show less

Paulinia, São Paulo, Brazil

• Coordinated the Application and Development Laboratory. Responsible for identifying and launching new molecules and their applications.• Participated in the launching of the new product, AUGEO SL 191, and coordinated the application studies for its validation on potential customers. Provided the technical presentation of this new product and its applications at several congresses in Brazil and abroad.

Paulinia, São Paulo, Brazil

• Responsible for the study of the technology transfer of a new Silica filtration model and project of Powder Emission Reduction in the production area.

São José Dos Campos, São Paulo, Brazil

Re• Responsible for the aircraft configuration project for new customers using the PMBOK/PMI concept, from the implementation schedule, managing the risks involved, defining budgets, negotiating with customers and suppliers, and managing costs to meet profit margin targets.• Development of strategic business planning, coordinating the team responsible for managing Gross and Net Margin (investment management and prioritization, budget management, industrial costs, ABC supplier analysis and… Show more Re• Responsible for the aircraft configuration project for new customers using the PMBOK/PMI concept, from the implementation schedule, managing the risks involved, defining budgets, negotiating with customers and suppliers, and managing costs to meet profit margin targets.• Development of strategic business planning, coordinating the team responsible for managing Gross and Net Margin (investment management and prioritization, budget management, industrial costs, ABC supplier analysis and product guarantees). Show less

São José Dos Campos, São Paulo, Brazil

• Start-up of the new solid herbicides’ unit, training and coordinating a group of 32 operators at Monsanto units in the USA, Canada, and Argentina. Responsible for managing Production, Quality and HSE, CAPEX and costs.• Management and execution of process optimization projects, with a focus on improving manufacturing capacity, as well as technical and economic analyses for the development of new products.

Programa De Desenvolvimento De Conselheiros

Ceag, Business Administration

Chemical Engineer

Education record