Daniela Lima Email & Phone Number

Blumenau, Santa Catarina, Br

Providing strategic consulting services for American and international corporations, specializing in Brand Strategy, Brand Licensing, and Import/Export operations.

New York, Ny, Us

Conducted sales presentations, including running software demos for potential clients.Developed strategies to approach medium-sized companies and real estate developers for potential partnerships.Explored opportunities to partner with fashion brands and toy retailers to create virtual shopping experiences.Proposed the use of virtual reality headsets for an enhanced shopping experience.Leveraged HubSpot and LinkedIn for client prospecting, customizing approaches for different companies.Maintained strong relationships with existing accounts to secure contract renewals.Conducted comprehensive research on leading players in the online fashion and toy sectors.Tailored pitches based on insights from annual reports of major retailers.Actively engaged on LinkedIn for company promotion, including crafting engaging content.

Bangalore, Karnataka, In

Developed and executed customer acquisition strategies for tailored AI solutions in healthcare and diverse industries. Guided potential clients in pinpointing areas for significant operational enhancement using AI . Led initial sales meetings with key decision-makers and contributed to subsequent sessions to define data requirements. Created detailed sales proposals catering to both technical and non-technical stakeholders.Conducted extensive market research to refine outreach strategies and engaged in prospecting activities. Crafted ad scripts to effectively communicate service offerings to non-technical audiences."

Established an e-commerce brand targeting MillennialsFormulated a unique product concept and strategically positioned it in the marketThoroughly evaluated manufacturers and sourced high-quality fabric suppliersDesigned and launched the e-commerce websiteExecuted an advertising campaign, assessed its performance, and identified crucial success metricsImplemented a robust SEO strategyFormulated an effective social media strategy

Nominated for the Fashion Awards by the Los Angeles Business Journal, recognizing excellence in the fashion industry.Pioneered an innovative business concept merging fashion and entertainment, revolutionizing the customer experience in the industry.Developed a unique business model that enables customers to actively engage in the design process, visualize garments in 3D on their own body, and acquire custom-made garments tailored to their specifications.

New York City, Ny, Us

Managed licensees and agents for consumer products across the Latin American market.Conducted contract negotiations and oversaw the contract process, ensuring favorable terms and conditions.Analyzed sales performance data to identify areas for improvement and implement strategic initiatives.Developed and executed aligned strategies with agents for brand promotions, enhancing market presence.Established successful partnerships with local retailers to expand distribution channels and drive revenue growth.

Managed existing accounts (retailers) in various categories including apparel, accessories, and home décorOversaw tasks such as sales projections, sales analysis, product development, and marketing activitiesCreated and executed a social media marketing programConducted in-depth analysis of untapped fashion retail markets in Brazil and AustraliaProspected and presented to potential new accounts through detailed presentationsInitiated a strategic partnership with an innovative e-commerce solution provider

Los Angeles, Ca, Us

Managed all international (worldwide) consumer products licensees and agents, including but not limited to contract negotiation, contract process and sales performance analyzes Developed consumer products partnerships for Library movie titles with ad agencies, private label developers and designersDeveloped consumer products sales strategy for new movies (including sales materials, prospect list, pitching and negotiation)

Developed market analysis for various categories, including but not limited to apparel, toys, and publishingDesigned strategy for new property “Gisele and the Green Team” for Latin America, bringing 1 million dollars in licensing proposals for Brazil onlyProspected and negotiated deals with broadcasters in Latin America, being responsible for selling the show through out the region.

International Licensing Manager (TV and Consumer Products)Developed and implemented a successful licensing strategy for Latin America, resulting in a revenue increase from 2 to 10 million dollars.Identified and forged strategic partnerships, recruited agents, and conducted analyses for local office setups.Managed all aspects of licensing programs in Latin America, including sales, marketing, contracts, product assortment, and distribution. Led a development project for a co-produced tween show tailored for the Latin American market. Independently created a comprehensive licensing database to track contracts, products, distribution, marketing, and sales for Latin American programs.International Licensing Manager (Consumer Products)Managed international licensees and agents, overseeing contract negotiation, processing, and performance analysis across various regions.Actively sought and established relationships with potential licensees and agents from Canada, Europe, the Middle East, Asia, and Latin America.Developed and executed marketing plans tailored to specific territories and properties in collaboration with agents.Product Development CoordinatorManaged the workflow of international product development submissions.Established and executed an efficient online submission process.Improved contract approval workflow by collaborating with legal, accounting, sales, and IT divisions.

Market analysis and benchmarking; researched market trends, market segmentation and competitors. Developed promotion plan through customers case studies. Market research focused on consumer satisfaction; visited customers to rate their satisfaction and explore potential new sales. Participated in and analyzed sales presentations for prospects. Coordinated IT staff to create a computer program for consumer relationship management. Created mutually beneficial partnership with engineer school. Networked with speakers for company's sponsored seminars. Improved relationship between Marketing and Sales departments. Coordinated project to update client database. Differentiated and positioned marketing supply; defined mix of product, service and price.

Artificial Intelligence

Digital Marketing: Customer Engagement, Social Media, Planning & Analytics

Business Administration - Bachelor'S Degree, Business Administration

Professional Designation In Advertising

International Management