Daniela Marin Email & Phone Number

New York, Ny, Us

Philadelphia, Pa, Us

• Act as a liaison and manage feedback and communication with Creative team, vendors and freelancers.• Created and executed growth marketing efforts at this start-up agency that lead to new client meetings and proposals.• Manage the entire lifecycle of multiple creative projects: kickoff, planning, estimates, creative, production, and delivery.• Ensure that projects are delivered on time, within budget, and within the scope of the original creative brief. • Creating marketing/strategic plans for artists and identifying areas for growth. Marketing & Promoting artists new and existing work through face to face meetings, industry events, etc.• Direct production of large-scale photo editorial and commercial shoots including casting and vendor negotiations and ensure they are on time and within budget. Manage the planning and delivery of the final project.• Monitor creative production from inception to on-time completion and work with cross functionalstakeholders .• Responsible for overseeing travel logistics, timetables and usages.• Supervise creation of shot list for all photo shoots and ensuring each file is properly tagged in the folder.

• Mentoring daily talent development and talent bookings for over 20 artists.• Direct production of large-scale photo editorial and commercial shoots including casting and vendor negotiations and ensure they are on time an within budget• Serve as liaison between artist, studio, talent, and client.• Responsible for overseeing travel logistics, timetables, usages and budgets.• Negotiate fees, prepare estimates for print and video projects.• Secure contracts and sponsors in the beauty industry for artists, fashion designers for New York Fashion Week.• Responsible for daily social media maintenance, creative decisions such as promotional materials.• Maintain client relationships and pitch for potential clients.• Manage overall e-commerce business and direct day-to-day operations, ensuring proper site merchandising, promotions and content plan future emails, homepages and social campaigns.• Analyze sales data, industry trends, product reviews, and competitive research to identify new and potential clients.•Artists development as well as responsible for coaching junior talent on the team; responsible for providing on-going feedback.• Execute strategies that maximize return.

• Managing/Mentoring daily talent development and talent bookings for approximately 20 top tier freelance artists such as photographers, hair stylists, makeup artists, fashion/prop stylists and manicurists as well as artists website and identify key media opportunities for them• Direct production of large-scale photo editorial and commercial shoots for clients such as Saks Fifth Avenue, Macy’s, Cache, Essie, Talbot’s, MAC Cosmetics, Victoria’s Secret. etc• Booking of talent and serve as liaison between artist, studio, talent, and client as well as establish close relationships• Collaborated with creative staff to ensure client satisfaction• Serve as a liason,research, pitch new potential clients as well as maintaining existing ones•Supervise, train and manage department in NY, Chicago,LA, •Responsible for overseeing travel logistics, timetables,budgets, negotiate fees, prepare contracts, estimates for print and video.•Secure sponsors for artists, fashion designers for New York Fashion Week•Garner $$ in sales annually through business development initiatives

• Represented photographers, make-up artists, stylists, prop stylists, manicurists• Managed booking of artists, production of photo shoots, budgets, contracts, andbilling• Collaborated with creative staff to ensure client satisfaction• Secured sponsors for artists, fashion designers for New York Fashion Week, Fall2005• Designed comp cards, business cards, and press kits• Researched industry trends and provide information to artists• Maintained a current and future client list• Researched and pitched potential clients such as fashion houses, cosmetics/fragrance industry, advertising agencies

New York, Ny, Us

Research/analyze fashion/trade/lifestyle print mediaCreated proposals for media planning, advertising, and product placementOversaw media trafficking and media planningGenerated and distributed editorial activity reportNegotiated advertising rates, spaces and merchandising programs with fashionmedia• Produced Luca Luca’s Fall 2003 and Spring 2004 Fashion Shows for NY FashionWeek• Organized and tracked samples for celebrity stylists for Tier 1 Fashionmagazines• Managed celebrity endorsements• Pitched various media outlets in top international markets to ensure world-widecoverage

New York, Ny, Us

• Provide media planning for Silhouette, Adidas, and Daniel Swarovski Eyewear• Managed advertising trafficking and product placement• Created bilingual press releases, newsletters, and fashion trend reports forPierre Cardin (Skincare and Fragrance), Naomi Campbell (Fragrance), ESOLIS(Skincare by Amway), Go Silk, and Dooney & Burke• Pitched various media outlets for above clients• Managed vendor relationships (Graphic Design firms and Printers)• Produced photo shoots for Adidas, Silhouette, and Daniel Swarovski Eyewear• Booked models, make-up artists and photographers• Produced IAC and Gottex swimwear fashion shows at Fashion Week Spring,2002• Styled and produced events such as Tencel, Silhouette National Sales Meetings

Princeton, Nj, Us

Taught Spanish -one person to larger groups as well a business' such as Red Cross, IBM, United Nations, etc.

Bachelor'S Of Science, Advertising And Marketing Communications

Associate'S Degree, Graphic Design

Bachelor'S Degree, Political Science And Government, Economics, Portuguese, French, Spanish