Daniela Marques

Daniela Marques Email and Phone Number

Hubs Corporativos Digitais e CRM @ Nestlé
vevey, vaud, switzerland
Daniela Marques's Location
São Paulo, São Paulo, Brazil, Brazil
Daniela Marques's Contact Details

Daniela Marques work email

Daniela Marques personal email

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About Daniela Marques

Daniela Marques is a Hubs Corporativos Digitais e CRM at Nestlé. She possess expertise in brand management, branding and identity, packaging, brand development, customer insight and 7 more skills.

Daniela Marques's Current Company Details
Nestlé

Nestlé

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Hubs Corporativos Digitais e CRM
vevey, vaud, switzerland
Website:
nestle.com
Employees:
176275
Daniela Marques Work Experience Details
  • Nestlé
    Head De Produtos Digitais E Experiência Do Consumidor
    Nestlé Oct 2022 - Present
    Líder de Receitas Nestlé, Eu Quero Nestlé e CRM - responsável por impulsionar o crescimento e a inovação digital, garantindo uma experiência excepcional para os consumidores em todos os canais digitais.
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  • Nestlé
    Receitas Nestlé Leader
    Nestlé Oct 2020 - Present
    Responsável pela operação de Receitas Nestlé no Brasil, maior site da empresa com mais de 120 milhões de acessos por ano, e 3º maior site culinário do país.
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  • Nestlé
    Digital Marketing Manager
    Nestlé Mar 2019 - Dec 2020
    São Paulo Area, Brazil
    I currently manage an internal Content Studio team, which consists of 5 digital content analyst and 31 in-house reports. Working on content creation to amplify brand strategy and engage consumers on digital platforms and social networks.
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  • Nestlé
    Design Specialist
    Nestlé Apr 2017 - Mar 2019
    São Paulo, São Paulo
    - Coordination and implementation of the Nestlé in-house team, generating cost avoidance and delivering new identities.- In-house projects management, receiving the briefings and coordinating jobs distribution among the design team.- Co-creation of “Cultive” brand launched in Brazil in 2017 and all its visual identity, supporting Organic and Natural positioning for Nestlé.- Leadership on the Agency Pool project, mapping, categorizing and preapproving a set of agencies with the Procurement team therefore increasing Design Team efficiency.- Implementation of an agency evaluation methodology and control enabling faster and better partners selection.- Co-creation of Design Day event, engaging and inspiring over 150 stakeholders around the importance of design for company’s objectives through workshops, trend discussions and design leaders presentations.
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  • Nestlé
    Designer
    Nestlé May 2008 - Mar 2017
    São Paulo
    - Coordination of packaging projects through many different categories such as Confectionary, Dairy, Coffee, Beverage and others leveraging alignment and cross-category solution.- Brand properties equalization across different materials and print process ensuring best-in-class graphical results.- Design leadership for Easter activation for chocolate category during 9 consecutive years, delivering over 300 artworks per year in just 3 months.
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Daniela Marques Skills

Brand Management Branding And Identity Packaging Brand Development Customer Insight Marketing Strategy Marketing Management Fmcg Trade Marketing Marketing Communications Competitive Analysis Business Planning

Daniela Marques Education Details

Frequently Asked Questions about Daniela Marques

What company does Daniela Marques work for?

Daniela Marques works for Nestlé

What is Daniela Marques's role at the current company?

Daniela Marques's current role is Hubs Corporativos Digitais e CRM.

What is Daniela Marques's email address?

Daniela Marques's email address is da****@****tle.com

What schools did Daniela Marques attend?

Daniela Marques attended London Business School, Fundação Getulio Vargas, Central Institute Of Technology, Centro Universitário Belas Artes De São Paulo.

What skills is Daniela Marques known for?

Daniela Marques has skills like Brand Management, Branding And Identity, Packaging, Brand Development, Customer Insight, Marketing Strategy, Marketing Management, Fmcg, Trade Marketing, Marketing Communications, Competitive Analysis, Business Planning.

Who are Daniela Marques's colleagues?

Daniela Marques's colleagues are Erika A. Crespo, Joel Aparecido De Souza, Michael Tamane, Thiago Parezani, Zora L., Suranga Wijethunga, Furkan Kapusuz.

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